Demographic characteristics Degree of trust by type of purchase Total Total Persons Total number of persons who have purchased via the Internet in the last 12 months 6,234,677 Total Persons Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 70.1 Total Persons Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 12.9 Total Persons Internet purchase of other products using a credit card number: A great deal of or considerable trust 28.1 Total Persons Internet purchase of other products using a credit card number: Little or no trust 43.5 Total Persons Carry out stock transactions online (e-trade): A great deal of or considerable trust 18.6 Total Persons Carry out stock transactions online (e-trade): Little or no trust 66.5 Sex: Male Total number of persons who have purchased via the Internet in the last 12 months 3,700,207 Sex: Male Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 68.8 Sex: Male Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 13.2 Sex: Male Internet purchase of other products using a credit card number: A great deal of or considerable trust 28.5 Sex: Male Internet purchase of other products using a credit card number: Little or no trust 44.0 Sex: Male Carry out stock transactions online (e-trade): A great deal of or considerable trust 21.3 Sex: Male Carry out stock transactions online (e-trade): Little or no trust 63.0 Sex: Female Total number of persons who have purchased via the Internet in the last 12 months 2,534,470 Sex: Female Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 71.9 Sex: Female Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 12.5 Sex: Female Internet purchase of other products using a credit card number: A great deal of or considerable trust 27.4 Sex: Female Internet purchase of other products using a credit card number: Little or no trust 42.7 Sex: Female Carry out stock transactions online (e-trade): A great deal of or considerable trust 14.6 Sex: Female Carry out stock transactions online (e-trade): Little or no trust 71.7 Age: from 16 to 24 years old Total number of persons who have purchased via the Internet in the last 12 months 1,148,132 Age: from 16 to 24 years old Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 61.0 Age: from 16 to 24 years old Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 17.1 Age: from 16 to 24 years old Internet purchase of other products using a credit card number: A great deal of or considerable trust 25.2 Age: from 16 to 24 years old Internet purchase of other products using a credit card number: Little or no trust 44.3 Age: from 16 to 24 years old Carry out stock transactions online (e-trade): A great deal of or considerable trust 9.7 Age: from 16 to 24 years old Carry out stock transactions online (e-trade): Little or no trust 72.0 Age: from 25 to 34 years old Total number of persons who have purchased via the Internet in the last 12 months 2,228,805 Age: from 25 to 34 years old Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 71.2 Age: from 25 to 34 years old Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 10.4 Age: from 25 to 34 years old Internet purchase of other products using a credit card number: A great deal of or considerable trust 28.7 Age: from 25 to 34 years old Internet purchase of other products using a credit card number: Little or no trust 40.4 Age: from 25 to 34 years old Carry out stock transactions online (e-trade): A great deal of or considerable trust 19.1 Age: from 25 to 34 years old Carry out stock transactions online (e-trade): Little or no trust 65.3 Age: from 35 to 44 years old Total number of persons who have purchased via the Internet in the last 12 months 1,552,312 Age: from 35 to 44 years old Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 73.3 Age: from 35 to 44 years old Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 12.4 Age: from 35 to 44 years old Internet purchase of other products using a credit card number: A great deal of or considerable trust 29.2 Age: from 35 to 44 years old Internet purchase of other products using a credit card number: Little or no trust 43.8 Age: from 35 to 44 years old Carry out stock transactions online (e-trade): A great deal of or considerable trust 21.5 Age: from 35 to 44 years old Carry out stock transactions online (e-trade): Little or no trust 65.8 Age: from 45 to 54 years old Total number of persons who have purchased via the Internet in the last 12 months 925,697 Age: from 45 to 54 years old Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 74.9 Age: from 45 to 54 years old Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 13.8 Age: from 45 to 54 years old Internet purchase of other products using a credit card number: A great deal of or considerable trust 31.3 Age: from 45 to 54 years old Internet purchase of other products using a credit card number: Little or no trust 41.7 Age: from 45 to 54 years old Carry out stock transactions online (e-trade): A great deal of or considerable trust 23.8 Age: from 45 to 54 years old Carry out stock transactions online (e-trade): Little or no trust 61.1 Age: from 55 to 64 years old Total number of persons who have purchased via the Internet in the last 12 months 312,253 Age: from 55 to 64 years old Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 69.4 Age: from 55 to 64 years old Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 11.2 Age: from 55 to 64 years old Internet purchase of other products using a credit card number: A great deal of or considerable trust 18.2 Age: from 55 to 64 years old Internet purchase of other products using a credit card number: Little or no trust 61.3 Age: from 55 to 64 years old Carry out stock transactions online (e-trade): A great deal of or considerable trust 17.7 Age: from 55 to 64 years old Carry out stock transactions online (e-trade): Little or no trust 71.5 Age: from 65 to 74 years old Total number of persons who have purchased via the Internet in the last 12 months 67,478 Age: from 65 to 74 years old Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 49.9 Age: from 65 to 74 years old Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 36.3 Age: from 65 to 74 years old Internet purchase of other products using a credit card number: A great deal of or considerable trust 28.0 Age: from 65 to 74 years old Internet purchase of other products using a credit card number: Little or no trust 62.1 Age: from 65 to 74 years old Carry out stock transactions online (e-trade): A great deal of or considerable trust 16.0 Age: from 65 to 74 years old Carry out stock transactions online (e-trade): Little or no trust 80.3 Habitat: More than 100,000 inhabitants and provincial capitals Total number of persons who have purchased via the Internet in the last 12 months 3,248,220 Habitat: More than 100,000 inhabitants and provincial capitals Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 72.4 Habitat: More than 100,000 inhabitants and provincial capitals Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 11.9 Habitat: More than 100,000 inhabitants and provincial capitals Internet purchase of other products using a credit card number: A great deal of or considerable trust 29.5 Habitat: More than 100,000 inhabitants and provincial capitals Internet purchase of other products using a credit card number: Little or no trust 41.9 Habitat: More than 100,000 inhabitants and provincial capitals Carry out stock transactions online (e-trade): A great deal of or considerable trust 21.4 Habitat: More than 100,000 inhabitants and provincial capitals Carry out stock transactions online (e-trade): Little or no trust 65.0 Habitat: 50,000 to 100,000 inhabitants Total number of persons who have purchased via the Internet in the last 12 months 637,518 Habitat: 50,000 to 100,000 inhabitants Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 71.0 Habitat: 50,000 to 100,000 inhabitants Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 9.1 Habitat: 50,000 to 100,000 inhabitants Internet purchase of other products using a credit card number: A great deal of or considerable trust 29.4 Habitat: 50,000 to 100,000 inhabitants Internet purchase of other products using a credit card number: Little or no trust 41.9 Habitat: 50,000 to 100,000 inhabitants Carry out stock transactions online (e-trade): A great deal of or considerable trust 19.0 Habitat: 50,000 to 100,000 inhabitants Carry out stock transactions online (e-trade): Little or no trust 55.6 Habitat: 20,000 to 50,000 inhabitants Total number of persons who have purchased via the Internet in the last 12 months 815,312 Habitat: 20,000 to 50,000 inhabitants Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 67.4 Habitat: 20,000 to 50,000 inhabitants Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 12.9 Habitat: 20,000 to 50,000 inhabitants Internet purchase of other products using a credit card number: A great deal of or considerable trust 25.6 Habitat: 20,000 to 50,000 inhabitants Internet purchase of other products using a credit card number: Little or no trust 47.4 Habitat: 20,000 to 50,000 inhabitants Carry out stock transactions online (e-trade): A great deal of or considerable trust 14.4 Habitat: 20,000 to 50,000 inhabitants Carry out stock transactions online (e-trade): Little or no trust 69.3 Habitat: 10,000 to 20,000 inhabitants Total number of persons who have purchased via the Internet in the last 12 months 635,876 Habitat: 10,000 to 20,000 inhabitants Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 68.2 Habitat: 10,000 to 20,000 inhabitants Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 13.9 Habitat: 10,000 to 20,000 inhabitants Internet purchase of other products using a credit card number: A great deal of or considerable trust 28.6 Habitat: 10,000 to 20,000 inhabitants Internet purchase of other products using a credit card number: Little or no trust 44.4 Habitat: 10,000 to 20,000 inhabitants Carry out stock transactions online (e-trade): A great deal of or considerable trust 16.8 Habitat: 10,000 to 20,000 inhabitants Carry out stock transactions online (e-trade): Little or no trust 70.7 Habitat: Fewer than 10,000 inhabitants Total number of persons who have purchased via the Internet in the last 12 months 897,752 Habitat: Fewer than 10,000 inhabitants Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 64.8 Habitat: Fewer than 10,000 inhabitants Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 18.8 Habitat: Fewer than 10,000 inhabitants Internet purchase of other products using a credit card number: A great deal of or considerable trust 23.7 Habitat: Fewer than 10,000 inhabitants Internet purchase of other products using a credit card number: Little or no trust 46.0 Habitat: Fewer than 10,000 inhabitants Carry out stock transactions online (e-trade): A great deal of or considerable trust 12.9 Habitat: Fewer than 10,000 inhabitants Carry out stock transactions online (e-trade): Little or no trust 74.3 Household size: 1 member households Total number of persons who have purchased via the Internet in the last 12 months 318,049 Household size: 1 member households Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 78.3 Household size: 1 member households Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 9.1 Household size: 1 member households Internet purchase of other products using a credit card number: A great deal of or considerable trust 29.3 Household size: 1 member households Internet purchase of other products using a credit card number: Little or no trust 39.8 Household size: 1 member households Carry out stock transactions online (e-trade): A great deal of or considerable trust 20.3 Household size: 1 member households Carry out stock transactions online (e-trade): Little or no trust 68.7 Household size: Households with 2 members Total number of persons who have purchased via the Internet in the last 12 months 1,200,421 Household size: Households with 2 members Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 71.6 Household size: Households with 2 members Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 12.2 Household size: Households with 2 members Internet purchase of other products using a credit card number: A great deal of or considerable trust 30.6 Household size: Households with 2 members Internet purchase of other products using a credit card number: Little or no trust 42.3 Household size: Households with 2 members Carry out stock transactions online (e-trade): A great deal of or considerable trust 19.3 Household size: Households with 2 members Carry out stock transactions online (e-trade): Little or no trust 64.2 Household size: Households with 3 members Total number of persons who have purchased via the Internet in the last 12 months 1,739,494 Household size: Households with 3 members Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 70.6 Household size: Households with 3 members Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 12.5 Household size: Households with 3 members Internet purchase of other products using a credit card number: A great deal of or considerable trust 28.0 Household size: Households with 3 members Internet purchase of other products using a credit card number: Little or no trust 41.0 Household size: Households with 3 members Carry out stock transactions online (e-trade): A great deal of or considerable trust 17.2 Household size: Households with 3 members Carry out stock transactions online (e-trade): Little or no trust 66.8 Household size: Households with 4 members Total number of persons who have purchased via the Internet in the last 12 months 2,026,468 Household size: Households with 4 members Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 69.3 Household size: Households with 4 members Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 14.5 Household size: Households with 4 members Internet purchase of other products using a credit card number: A great deal of or considerable trust 27.0 Household size: Households with 4 members Internet purchase of other products using a credit card number: Little or no trust 46.1 Household size: Households with 4 members Carry out stock transactions online (e-trade): A great deal of or considerable trust 18.5 Household size: Households with 4 members Carry out stock transactions online (e-trade): Little or no trust 68.4 Household size: Households with 5 members or more Total number of persons who have purchased via the Internet in the last 12 months 950,245 Household size: Households with 5 members or more Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 65.9 Household size: Households with 5 members or more Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 12.7 Household size: Households with 5 members or more Internet purchase of other products using a credit card number: A great deal of or considerable trust 26.7 Household size: Households with 5 members or more Internet purchase of other products using a credit card number: Little or no trust 45.0 Household size: Households with 5 members or more Carry out stock transactions online (e-trade): A great deal of or considerable trust 19.6 Household size: Households with 5 members or more Carry out stock transactions online (e-trade): Little or no trust 64.1 Spanish Nationality Total number of persons who have purchased via the Internet in the last 12 months 5,908,279 Spanish Nationality Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 69.8 Spanish Nationality Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 12.9 Spanish Nationality Internet purchase of other products using a credit card number: A great deal of or considerable trust 27.7 Spanish Nationality Internet purchase of other products using a credit card number: Little or no trust 43.8 Spanish Nationality Carry out stock transactions online (e-trade): A great deal of or considerable trust 18.8 Spanish Nationality Carry out stock transactions online (e-trade): Little or no trust 66.4 Foreign Nationality Total number of persons who have purchased via the Internet in the last 12 months 326,398 Foreign Nationality Make flight and hotel reservations and other types of transactions related to travel: A great deal of or considerable trust 75.5 Foreign Nationality Make flight and hotel reservations and other types of transactions related to travel: Little or no trust 14.0 Foreign Nationality Internet purchase of other products using a credit card number: A great deal of or considerable trust 34.2 Foreign Nationality Internet purchase of other products using a credit card number: Little or no trust 37.1 Foreign Nationality Carry out stock transactions online (e-trade): A great deal of or considerable trust 14.2 Foreign Nationality Carry out stock transactions online (e-trade): Little or no trust 69.5