Activity grouping (except CNAE 56, 64-66 and 95.1);Main variables;Size of the enterprise;Total
Total Enterprises;D.16 % of enterprises that pay to advertise on the Internet (1);Total;27.14
Total Enterprises;D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;24.56
Total Enterprises;D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;36.67
Total Enterprises;D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;49.80
Total Enterprises;D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;24.08
Total Enterprises;D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;21.69
Total Enterprises;D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;32.70
Total Enterprises;D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;46.37
Total Enterprises;D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;83.70
Total Enterprises;D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;83.05
Total Enterprises;D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;84.37
Total Enterprises;D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;89.40
Total Enterprises;D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;49.83
Total Enterprises;D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;46.62
Total Enterprises;D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;56.90
Total Enterprises;D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;65.61
Total Enterprises;D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;47.32
Total Enterprises;D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;45.12
Total Enterprises;D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;51.33
Total Enterprises;D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;60.82
Total Enterprises;D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;55.16
Total Enterprises;D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;52.23
Total Enterprises;D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;60.88
Total Enterprises;D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;71.92
1. Total Industry (CNAE 10-39);D.16 % of enterprises that pay to advertise on the Internet (1);Total;23.29
1. Total Industry (CNAE 10-39);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;21.08
1. Total Industry (CNAE 10-39);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;29.72
1. Total Industry (CNAE 10-39);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;42.91
1. Total Industry (CNAE 10-39);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;19.57
1. Total Industry (CNAE 10-39);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;17.21
1. Total Industry (CNAE 10-39);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;26.77
1. Total Industry (CNAE 10-39);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;39.17
1. Total Industry (CNAE 10-39);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;81.56
1. Total Industry (CNAE 10-39);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;81.87
1. Total Industry (CNAE 10-39);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;79.56
1. Total Industry (CNAE 10-39);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;84.60
1. Total Industry (CNAE 10-39);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;46.35
1. Total Industry (CNAE 10-39);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;45.45
1. Total Industry (CNAE 10-39);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;46.23
1. Total Industry (CNAE 10-39);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;55.29
1. Total Industry (CNAE 10-39);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;40.05
1. Total Industry (CNAE 10-39);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;39.66
1. Total Industry (CNAE 10-39);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;38.28
1. Total Industry (CNAE 10-39);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;49.00
1. Total Industry (CNAE 10-39);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;49.07
1. Total Industry (CNAE 10-39);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;45.12
1. Total Industry (CNAE 10-39);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;55.58
1. Total Industry (CNAE 10-39);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;67.16
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.16 % of enterprises that pay to advertise on the Internet (1);Total;23.57
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;21.66
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;29.80
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;45.84
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;18.67
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;16.13
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;28.18
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;42.12
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;74.40
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;71.76
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;80.33
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;82.87
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;49.28
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;46.86
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;53.39
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;61.39
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;40.30
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;39.88
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;37.81
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;52.94
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;52.89
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;49.73
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;58.02
1.1. Food, beverages, tobacco, textile, clothing, leather and footwear, wood and cork, paper, graphic arts and reproduction of recorded media (CNAE 10-18);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;69.42
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.16 % of enterprises that pay to advertise on the Internet (1);Total;25.90
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;22.14
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;32.45
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;45.60
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;23.55
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;19.98
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;29.56
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;42.94
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;85.14
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;91.23
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;71.00
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;86.76
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;37.86
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;36.10
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;34.97
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;53.93
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;35.99
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;35.60
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;33.66
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;43.55
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;46.69
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;32.87
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;69.33
1.2 Coke and petroleum refining pharmaceutical products rubber and plastics non-metallic mineral products (CNAE 19-23);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;65.33
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.16 % of enterprises that pay to advertise on the Internet (1);Total;19.49
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;18.77
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;20.83
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;40.20
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;16.73
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;16.20
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;17.19
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;35.33
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;87.32
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;86.69
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;90.98
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;87.21
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;49.17
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;46.51
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;67.11
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;40.48
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;38.25
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;39.56
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;32.38
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;32.91
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;37.36
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;37.60
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;33.20
1.3 Metallurgy, manufacture of metallic products (CNAE 24-25);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;46.47
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.16 % of enterprises that pay to advertise on the Internet (1);Total;24.00
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;21.24
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;34.49
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;37.58
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;20.17
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;17.50
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;30.33
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;33.18
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;85.88
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;87.66
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;80.94
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;85.28
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;45.28
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;48.20
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;35.75
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;50.03
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;42.34
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;43.01
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;38.74
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;48.95
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;51.05
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;49.96
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;48.37
1.4. Computer, electronic and optical products electric equipment, machinery and mechanical equipment motor vehicles transport material furniture manufacturing industry, repair of machinery and equipment (CNAE 26-33);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;73.52
1.5. Energy and water (CNAE 35-39);D.16 % of enterprises that pay to advertise on the Internet (1);Total;24.00
1.5. Energy and water (CNAE 35-39);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;22.08
1.5. Energy and water (CNAE 35-39);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;24.14
1.5. Energy and water (CNAE 35-39);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;43.48
1.5. Energy and water (CNAE 35-39);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;22.26
1.5. Energy and water (CNAE 35-39);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;21.11
1.5. Energy and water (CNAE 35-39);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;20.12
1.5. Energy and water (CNAE 35-39);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;39.81
1.5. Energy and water (CNAE 35-39);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;81.23
1.5. Energy and water (CNAE 35-39);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;81.55
1.5. Energy and water (CNAE 35-39);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;80.35
1.5. Energy and water (CNAE 35-39);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;80.69
1.5. Energy and water (CNAE 35-39);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;50.39
1.5. Energy and water (CNAE 35-39);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;45.52
1.5. Energy and water (CNAE 35-39);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;60.52
1.5. Energy and water (CNAE 35-39);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;63.60
1.5. Energy and water (CNAE 35-39);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;45.33
1.5. Energy and water (CNAE 35-39);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;34.78
1.5. Energy and water (CNAE 35-39);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;73.68
1.5. Energy and water (CNAE 35-39);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;65.35
1.5. Energy and water (CNAE 35-39);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;55.07
1.5. Energy and water (CNAE 35-39);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;50.11
1.5. Energy and water (CNAE 35-39);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;64.31
1.5. Energy and water (CNAE 35-39);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;70.03
2. Total Construction (CNAE 41-43);D.16 % of enterprises that pay to advertise on the Internet (1);Total;19.73
2. Total Construction (CNAE 41-43);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;19.41
2. Total Construction (CNAE 41-43);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;21.25
2. Total Construction (CNAE 41-43);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;35.79
2. Total Construction (CNAE 41-43);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;17.31
2. Total Construction (CNAE 41-43);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;17.03
2. Total Construction (CNAE 41-43);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;18.32
2. Total Construction (CNAE 41-43);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;35.00
2. Total Construction (CNAE 41-43);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;79.51
2. Total Construction (CNAE 41-43);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;80.82
2. Total Construction (CNAE 41-43);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;68.10
2. Total Construction (CNAE 41-43);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;83.97
2. Total Construction (CNAE 41-43);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;43.20
2. Total Construction (CNAE 41-43);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;42.53
2. Total Construction (CNAE 41-43);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;47.70
2. Total Construction (CNAE 41-43);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;49.66
2. Total Construction (CNAE 41-43);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;35.18
2. Total Construction (CNAE 41-43);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;34.91
2. Total Construction (CNAE 41-43);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;35.22
2. Total Construction (CNAE 41-43);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;49.48
2. Total Construction (CNAE 41-43);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;49.41
2. Total Construction (CNAE 41-43);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;47.00
2. Total Construction (CNAE 41-43);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;65.13
2. Total Construction (CNAE 41-43);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;75.05
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.16 % of enterprises that pay to advertise on the Internet (1);Total;30.92
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;27.67
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;42.81
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;53.88
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;27.98
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;25.08
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;38.16
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;50.42
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;85.10
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;83.88
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;87.41
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;91.36
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;52.05
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;47.82
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;61.27
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;70.03
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;51.68
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;48.90
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;57.10
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;65.56
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;58.05
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;55.47
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;62.26
3. Total Services (CNAE 45-82, excluding CNAE 56: food and drink services, and financial services);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;73.50
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.16 % of enterprises that pay to advertise on the Internet (1);Total;31.83
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;28.53
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;46.39
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;63.64
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;28.86
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;25.97
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;40.91
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;60.71
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;83.73
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;82.10
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;87.46
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;93.38
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;51.54
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;47.92
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;59.21
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;75.34
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;54.76
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;52.25
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;60.57
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;69.46
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;58.80
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;57.25
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;60.99
3.1. Sale and repair of motor vehicles, wholesale and retail (CNAE 45-47);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;72.80
3.2. Transport and storage (CNAE 49-53);D.16 % of enterprises that pay to advertise on the Internet (1);Total;15.77
3.2. Transport and storage (CNAE 49-53);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;13.57
3.2. Transport and storage (CNAE 49-53);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;21.93
3.2. Transport and storage (CNAE 49-53);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;46.92
3.2. Transport and storage (CNAE 49-53);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;13.75
3.2. Transport and storage (CNAE 49-53);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;11.86
3.2. Transport and storage (CNAE 49-53);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;18.56
3.2. Transport and storage (CNAE 49-53);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;42.41
3.2. Transport and storage (CNAE 49-53);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;76.29
3.2. Transport and storage (CNAE 49-53);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;75.30
3.2. Transport and storage (CNAE 49-53);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;73.70
3.2. Transport and storage (CNAE 49-53);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;88.14
3.2. Transport and storage (CNAE 49-53);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;44.53
3.2. Transport and storage (CNAE 49-53);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;43.08
3.2. Transport and storage (CNAE 49-53);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;40.28
3.2. Transport and storage (CNAE 49-53);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;62.55
3.2. Transport and storage (CNAE 49-53);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;40.75
3.2. Transport and storage (CNAE 49-53);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;44.23
3.2. Transport and storage (CNAE 49-53);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;20.44
3.2. Transport and storage (CNAE 49-53);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;52.33
3.2. Transport and storage (CNAE 49-53);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;51.96
3.2. Transport and storage (CNAE 49-53);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;53.15
3.2. Transport and storage (CNAE 49-53);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;37.71
3.2. Transport and storage (CNAE 49-53);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;69.03
3.3. Accommodation services (CNAE 55);D.16 % of enterprises that pay to advertise on the Internet (1);Total;63.25
3.3. Accommodation services (CNAE 55);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;54.97
3.3. Accommodation services (CNAE 55);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;84.87
3.3. Accommodation services (CNAE 55);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;85.80
3.3. Accommodation services (CNAE 55);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;56.18
3.3. Accommodation services (CNAE 55);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;47.12
3.3. Accommodation services (CNAE 55);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;79.14
3.3. Accommodation services (CNAE 55);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;84.49
3.3. Accommodation services (CNAE 55);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;86.25
3.3. Accommodation services (CNAE 55);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;83.34
3.3. Accommodation services (CNAE 55);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;89.37
3.3. Accommodation services (CNAE 55);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;97.50
3.3. Accommodation services (CNAE 55);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;58.37
3.3. Accommodation services (CNAE 55);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;46.20
3.3. Accommodation services (CNAE 55);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;75.20
3.3. Accommodation services (CNAE 55);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;87.01
3.3. Accommodation services (CNAE 55);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;62.23
3.3. Accommodation services (CNAE 55);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;54.34
3.3. Accommodation services (CNAE 55);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;73.02
3.3. Accommodation services (CNAE 55);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;81.42
3.3. Accommodation services (CNAE 55);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;67.46
3.3. Accommodation services (CNAE 55);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;63.02
3.3. Accommodation services (CNAE 55);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;72.15
3.3. Accommodation services (CNAE 55);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;84.89
3.4. Information and communications (CNAE 58-63);D.16 % of enterprises that pay to advertise on the Internet (1);Total;45.59
3.4. Information and communications (CNAE 58-63);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;41.20
3.4. Information and communications (CNAE 58-63);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;56.58
3.4. Information and communications (CNAE 58-63);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;67.66
3.4. Information and communications (CNAE 58-63);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;42.38
3.4. Information and communications (CNAE 58-63);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;38.64
3.4. Information and communications (CNAE 58-63);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;51.32
3.4. Information and communications (CNAE 58-63);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;62.80
3.4. Information and communications (CNAE 58-63);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;91.90
3.4. Information and communications (CNAE 58-63);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;92.79
3.4. Information and communications (CNAE 58-63);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;90.23
3.4. Information and communications (CNAE 58-63);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;89.13
3.4. Information and communications (CNAE 58-63);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;55.25
3.4. Information and communications (CNAE 58-63);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;49.52
3.4. Information and communications (CNAE 58-63);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;65.59
3.4. Information and communications (CNAE 58-63);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;74.45
3.4. Information and communications (CNAE 58-63);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;54.43
3.4. Information and communications (CNAE 58-63);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;49.54
3.4. Information and communications (CNAE 58-63);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;62.22
3.4. Information and communications (CNAE 58-63);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;74.26
3.4. Information and communications (CNAE 58-63);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;63.70
3.4. Information and communications (CNAE 58-63);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;59.44
3.4. Information and communications (CNAE 58-63);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;68.90
3.4. Information and communications (CNAE 58-63);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;86.40
3.5. Real estate activities (CNAE 68);D.16 % of enterprises that pay to advertise on the Internet (1);Total;48.37
3.5. Real estate activities (CNAE 68);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;47.68
3.5. Real estate activities (CNAE 68);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;47.49
3.5. Real estate activities (CNAE 68);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;94.03
3.5. Real estate activities (CNAE 68);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;45.99
3.5. Real estate activities (CNAE 68);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;45.53
3.5. Real estate activities (CNAE 68);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;42.89
3.5. Real estate activities (CNAE 68);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;89.26
3.5. Real estate activities (CNAE 68);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;71.48
3.5. Real estate activities (CNAE 68);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;68.24
3.5. Real estate activities (CNAE 68);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;100.00
3.5. Real estate activities (CNAE 68);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;100.00
3.5. Real estate activities (CNAE 68);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;52.84
3.5. Real estate activities (CNAE 68);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;49.86
3.5. Real estate activities (CNAE 68);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;77.55
3.5. Real estate activities (CNAE 68);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;82.73
3.5. Real estate activities (CNAE 68);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;49.79
3.5. Real estate activities (CNAE 68);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;47.05
3.5. Real estate activities (CNAE 68);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;69.04
3.5. Real estate activities (CNAE 68);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;85.46
3.5. Real estate activities (CNAE 68);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;61.59
3.5. Real estate activities (CNAE 68);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;59.79
3.5. Real estate activities (CNAE 68);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;76.72
3.5. Real estate activities (CNAE 68);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;79.24
3.6. Professional, scientific and technical activities (CNAE 69-75);D.16 % of enterprises that pay to advertise on the Internet (1);Total;26.96
3.6. Professional, scientific and technical activities (CNAE 69-75);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;24.43
3.6. Professional, scientific and technical activities (CNAE 69-75);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;37.22
3.6. Professional, scientific and technical activities (CNAE 69-75);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;46.17
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;24.75
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;22.59
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;32.94
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;43.65
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;85.73
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;85.76
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;83.83
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;91.45
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;51.55
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;47.65
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;63.47
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;63.30
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;44.06
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;41.50
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;50.49
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;56.41
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;55.76
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;51.56
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;69.54
3.6. Professional, scientific and technical activities (CNAE 69-75);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;65.36
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.16 % of enterprises that pay to advertise on the Internet (1);Total;24.30
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;22.56
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;27.51
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;35.64
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;21.26
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;19.65
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;24.19
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;31.74
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;89.84
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;90.18
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;90.29
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;86.32
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;49.29
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;48.89
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;48.92
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;53.03
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;45.04
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;44.96
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;41.70
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;53.10
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;45.65
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;43.06
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;45.62
3.7. Administrative and support service activities (incl. travel agencies) (CNAE 77-82);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;64.82
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.16 % of enterprises that pay to advertise on the Internet (1);Total;42.88
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.16 % of enterprises that pay to advertise on the Internet (1);From 10 to 49;38.86
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.16 % of enterprises that pay to advertise on the Internet (1);From 50 to 249;53.48
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.16 % of enterprises that pay to advertise on the Internet (1);250 or more;62.87
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);Total;39.13
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 10 to 49;35.59
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);From 50 to 249;47.96
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17 % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);250 or more;59.03
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);Total;93.45
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 10 to 49;95.19
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);From 50 to 249;89.36
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.A % of enterprises that pay to advertise on the internet using targeted advertising methods based on content or keywords searched by users (2);250 or more;90.75
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);Total;56.25
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 10 to 49;51.58
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);From 50 to 249;64.79
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.B % of enterprises that pay to advertise on the internet using targeted advertising methods based on tracking past activity or on internet user profiles (2);250 or more;72.39
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);Total;54.03
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 10 to 49;50.57
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);From 50 to 249;58.27
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.C % of enterprises that pay to advertise on the Internet using targeted advertising methods based on geolocating Internet users (2);250 or more;73.57
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);Total;60.81
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 10 to 49;57.00
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);From 50 to 249;65.30
4. Sector ICT (261-264, 268, 465, 582, 61, 6201, 6202, 6203, 6209, 631, 951);D.17.D % of enterprises that pay to advertise on the Internet using other targeted advertising methods (2);250 or more;82.95