Main variables Total D.9 % of enterprises that pay to advertise on the Internet (1) 9.87 D.10 Target advertising: % of enterprises that pay to advertise on the Internet using targeted advertising methods (1) 9.02 D.10.A Target advertising: % of enterprises using targeted advertising based on website content or user keyword searches (3) 65.86 D.10.B Target advertising: % of enterprises using targeted advertising based on tracking users' past activities or online profiles (3) 26.57 D.10.C Target advertising: % of enterprises using targeted advertising based on the geolocation of Internet users (3) 27.53 D.10.D Target advertising: % of enterprises using other methods of targeted advertising different from the above (3) 53.29 D.11 % of enterprises that use electronic signatures in a communication sent from their company (1) 48.63 D.11.1.A % of enterprises that use electronic signatures to interact with their customers and/or suppliers (2) 14.23 D.11.1.B % of enterprises that use electronic signatures to interact with the Public Administration (2) 98.26