Population class	Socioeconomic characteristics	Country of origin of the sellers	Total
Total Persons  (16 to 74 years old)	Total Persons	Total	34.910.798
Total Persons  (16 to 74 years old)	Total Persons	Domestic sellers (incl. national web addresses of multinational companies)	52,8
Total Persons  (16 to 74 years old)	Total Persons	Sellers from other EU countries	22,2
Total Persons  (16 to 74 years old)	Total Persons	Sellers from the rest of the world	18,2
Total Persons  (16 to 74 years old)	Total Persons	Unknown country of origin of the sellers	8
Total Persons  (16 to 74 years old)	Studies completed: Illiterate persons with unfinished primary education	Total	1.352.613
Total Persons  (16 to 74 years old)	Studies completed: Illiterate persons with unfinished primary education	Domestic sellers (incl. national web addresses of multinational companies)	4,3
Total Persons  (16 to 74 years old)	Studies completed: Illiterate persons with unfinished primary education	Sellers from other EU countries	1,6
Total Persons  (16 to 74 years old)	Studies completed: Illiterate persons with unfinished primary education	Sellers from the rest of the world	2
Total Persons  (16 to 74 years old)	Studies completed: Illiterate persons with unfinished primary education	Unknown country of origin of the sellers	0,5
Total Persons  (16 to 74 years old)	Studies completed: Primary Education	Total	3.466.120
Total Persons  (16 to 74 years old)	Studies completed: Primary Education	Domestic sellers (incl. national web addresses of multinational companies)	13,2
Total Persons  (16 to 74 years old)	Studies completed: Primary Education	Sellers from other EU countries	5,1
Total Persons  (16 to 74 years old)	Studies completed: Primary Education	Sellers from the rest of the world	4,2
Total Persons  (16 to 74 years old)	Studies completed: Primary Education	Unknown country of origin of the sellers	2,5
Total Persons  (16 to 74 years old)	Studies completed: First stage Secondary Education	Total	9.306.900
Total Persons  (16 to 74 years old)	Studies completed: First stage Secondary Education	Domestic sellers (incl. national web addresses of multinational companies)	38
Total Persons  (16 to 74 years old)	Studies completed: First stage Secondary Education	Sellers from other EU countries	13
Total Persons  (16 to 74 years old)	Studies completed: First stage Secondary Education	Sellers from the rest of the world	12,1
Total Persons  (16 to 74 years old)	Studies completed: First stage Secondary Education	Unknown country of origin of the sellers	6,5
Total Persons  (16 to 74 years old)	Studies completed: Second stage Secondary Education	Total	8.564.612
Total Persons  (16 to 74 years old)	Studies completed: Second stage Secondary Education	Domestic sellers (incl. national web addresses of multinational companies)	60,5
Total Persons  (16 to 74 years old)	Studies completed: Second stage Secondary Education	Sellers from other EU countries	24,5
Total Persons  (16 to 74 years old)	Studies completed: Second stage Secondary Education	Sellers from the rest of the world	21,9
Total Persons  (16 to 74 years old)	Studies completed: Second stage Secondary Education	Unknown country of origin of the sellers	8,3
Total Persons  (16 to 74 years old)	Studies completed: Advanced Vocational Education	Total	3.791.718
Total Persons  (16 to 74 years old)	Studies completed: Advanced Vocational Education	Domestic sellers (incl. national web addresses of multinational companies)	70,3
Total Persons  (16 to 74 years old)	Studies completed: Advanced Vocational Education	Sellers from other EU countries	31,7
Total Persons  (16 to 74 years old)	Studies completed: Advanced Vocational Education	Sellers from the rest of the world	25,6
Total Persons  (16 to 74 years old)	Studies completed: Advanced Vocational Education	Unknown country of origin of the sellers	9,5
Total Persons  (16 to 74 years old)	Studies completed: University studies and similar	Total	3.761.787
Total Persons  (16 to 74 years old)	Studies completed: University studies and similar	Domestic sellers (incl. national web addresses of multinational companies)	74,3
Total Persons  (16 to 74 years old)	Studies completed: University studies and similar	Sellers from other EU countries	35,3
Total Persons  (16 to 74 years old)	Studies completed: University studies and similar	Sellers from the rest of the world	25,9
Total Persons  (16 to 74 years old)	Studies completed: University studies and similar	Unknown country of origin of the sellers	10,8
Total Persons  (16 to 74 years old)	Studies completed: University studies, Master's and similar	Total	4.310.037
Total Persons  (16 to 74 years old)	Studies completed: University studies, Master's and similar	Domestic sellers (incl. national web addresses of multinational companies)	80,6
Total Persons  (16 to 74 years old)	Studies completed: University studies, Master's and similar	Sellers from other EU countries	36,3
Total Persons  (16 to 74 years old)	Studies completed: University studies, Master's and similar	Sellers from the rest of the world	26,4
Total Persons  (16 to 74 years old)	Studies completed: University studies, Master's and similar	Unknown country of origin of the sellers	12,9
Total Persons  (16 to 74 years old)	Studies completed: University doctorate	Total	295.209
Total Persons  (16 to 74 years old)	Studies completed: University doctorate	Domestic sellers (incl. national web addresses of multinational companies)	82,7
Total Persons  (16 to 74 years old)	Studies completed: University doctorate	Sellers from other EU countries	51,6
Total Persons  (16 to 74 years old)	Studies completed: University doctorate	Sellers from the rest of the world	28,8
Total Persons  (16 to 74 years old)	Studies completed: University doctorate	Unknown country of origin of the sellers	14,2
Total Persons  (16 to 74 years old)	Studies completed: Others	Total	61.803
Total Persons  (16 to 74 years old)	Studies completed: Others	Domestic sellers (incl. national web addresses of multinational companies)	24,5
Total Persons  (16 to 74 years old)	Studies completed: Others	Sellers from other EU countries	15,8
Total Persons  (16 to 74 years old)	Studies completed: Others	Sellers from the rest of the world	3,6
Total Persons  (16 to 74 years old)	Studies completed: Others	Unknown country of origin of the sellers	..
Total Persons  (16 to 74 years old)	Employment situation: Employed economically active persons	Total	18.753.451
Total Persons  (16 to 74 years old)	Employment situation: Employed economically active persons	Domestic sellers (incl. national web addresses of multinational companies)	65,6
Total Persons  (16 to 74 years old)	Employment situation: Employed economically active persons	Sellers from other EU countries	28,9
Total Persons  (16 to 74 years old)	Employment situation: Employed economically active persons	Sellers from the rest of the world	22,7
Total Persons  (16 to 74 years old)	Employment situation: Employed economically active persons	Unknown country of origin of the sellers	9,9
Total Persons  (16 to 74 years old)	Employment situation: Unemployed economically active persons	Total	4.304.432
Total Persons  (16 to 74 years old)	Employment situation: Unemployed economically active persons	Domestic sellers (incl. national web addresses of multinational companies)	44,8
Total Persons  (16 to 74 years old)	Employment situation: Unemployed economically active persons	Sellers from other EU countries	16,1
Total Persons  (16 to 74 years old)	Employment situation: Unemployed economically active persons	Sellers from the rest of the world	15,9
Total Persons  (16 to 74 years old)	Employment situation: Unemployed economically active persons	Unknown country of origin of the sellers	6,5
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Students	Total	3.391.052
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Students	Domestic sellers (incl. national web addresses of multinational companies)	63,8
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Students	Sellers from other EU countries	27
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Students	Sellers from the rest of the world	24,6
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Students	Unknown country of origin of the sellers	9,4
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Household chores	Total	2.223.469
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Household chores	Domestic sellers (incl. national web addresses of multinational companies)	19,3
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Household chores	Sellers from other EU countries	5,9
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Household chores	Sellers from the rest of the world	5,6
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Household chores	Unknown country of origin of the sellers	3,6
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Pensioners	Total	5.305.330
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Pensioners	Domestic sellers (incl. national web addresses of multinational companies)	22,9
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Pensioners	Sellers from other EU countries	7,6
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Pensioners	Sellers from the rest of the world	5,4
Total Persons  (16 to 74 years old)	Employment situation: Inactive population: Pensioners	Unknown country of origin of the sellers	3,4
Total Persons  (16 to 74 years old)	Employment situation: Other employment situation	Total	933.065
Total Persons  (16 to 74 years old)	Employment situation: Other employment situation	Domestic sellers (incl. national web addresses of multinational companies)	42,8
Total Persons  (16 to 74 years old)	Employment situation: Other employment situation	Sellers from other EU countries	20,6
Total Persons  (16 to 74 years old)	Employment situation: Other employment situation	Sellers from the rest of the world	16,4
Total Persons  (16 to 74 years old)	Employment situation: Other employment situation	Unknown country of origin of the sellers	7,3
Total Persons  (16 to 74 years old)	Professional status (in main job): Worker employed by others	Total	15.766.502
Total Persons  (16 to 74 years old)	Professional status (in main job): Worker employed by others	Domestic sellers (incl. national web addresses of multinational companies)	66,3
Total Persons  (16 to 74 years old)	Professional status (in main job): Worker employed by others	Sellers from other EU countries	29,3
Total Persons  (16 to 74 years old)	Professional status (in main job): Worker employed by others	Sellers from the rest of the world	23,3
Total Persons  (16 to 74 years old)	Professional status (in main job): Worker employed by others	Unknown country of origin of the sellers	10
Total Persons  (16 to 74 years old)	Professional status (in main job): Self-employed or freelance workers	Total	2.986.949
Total Persons  (16 to 74 years old)	Professional status (in main job): Self-employed or freelance workers	Domestic sellers (incl. national web addresses of multinational companies)	61,5
Total Persons  (16 to 74 years old)	Professional status (in main job): Self-employed or freelance workers	Sellers from other EU countries	26,7
Total Persons  (16 to 74 years old)	Professional status (in main job): Self-employed or freelance workers	Sellers from the rest of the world	19,7
Total Persons  (16 to 74 years old)	Professional status (in main job): Self-employed or freelance workers	Unknown country of origin of the sellers	9,5
Total Persons  (16 to 74 years old)	Main occupation: Manual	Total	5.774.870
Total Persons  (16 to 74 years old)	Main occupation: Manual	Domestic sellers (incl. national web addresses of multinational companies)	47,1
Total Persons  (16 to 74 years old)	Main occupation: Manual	Sellers from other EU countries	18,5
Total Persons  (16 to 74 years old)	Main occupation: Manual	Sellers from the rest of the world	16,1
Total Persons  (16 to 74 years old)	Main occupation: Manual	Unknown country of origin of the sellers	6,7
Total Persons  (16 to 74 years old)	Main occupation: Non-manual	Total	12.978.581
Total Persons  (16 to 74 years old)	Main occupation: Non-manual	Domestic sellers (incl. national web addresses of multinational companies)	73,8
Total Persons  (16 to 74 years old)	Main occupation: Non-manual	Sellers from other EU countries	33,5
Total Persons  (16 to 74 years old)	Main occupation: Non-manual	Sellers from the rest of the world	25,7
Total Persons  (16 to 74 years old)	Main occupation: Non-manual	Unknown country of origin of the sellers	11,3
Total Persons  (16 to 74 years old)	Main occupation: ICT workers	Total	705.752
Total Persons  (16 to 74 years old)	Main occupation: ICT workers	Domestic sellers (incl. national web addresses of multinational companies)	93,6
Total Persons  (16 to 74 years old)	Main occupation: ICT workers	Sellers from other EU countries	55,4
Total Persons  (16 to 74 years old)	Main occupation: ICT workers	Sellers from the rest of the world	49,6
Total Persons  (16 to 74 years old)	Main occupation: ICT workers	Unknown country of origin of the sellers	18,7
Total Persons  (16 to 74 years old)	Main occupation: Other workers	Total	18.047.699
Total Persons  (16 to 74 years old)	Main occupation: Other workers	Domestic sellers (incl. national web addresses of multinational companies)	64,5
Total Persons  (16 to 74 years old)	Main occupation: Other workers	Sellers from other EU countries	27,9
Total Persons  (16 to 74 years old)	Main occupation: Other workers	Sellers from the rest of the world	21,7
Total Persons  (16 to 74 years old)	Main occupation: Other workers	Unknown country of origin of the sellers	9,5
Total Persons  (16 to 74 years old)	Net household monthly income Less than 900 Euros	Total	4.987.186
Total Persons  (16 to 74 years old)	Net household monthly income Less than 900 Euros	Domestic sellers (incl. national web addresses of multinational companies)	32,9
Total Persons  (16 to 74 years old)	Net household monthly income Less than 900 Euros	Sellers from other EU countries	12,2
Total Persons  (16 to 74 years old)	Net household monthly income Less than 900 Euros	Sellers from the rest of the world	10
Total Persons  (16 to 74 years old)	Net household monthly income Less than 900 Euros	Unknown country of origin of the sellers	4,7
Total Persons  (16 to 74 years old)	Net household monthly income : From 900 to less than 1,600	Total	10.331.229
Total Persons  (16 to 74 years old)	Net household monthly income : From 900 to less than 1,600	Domestic sellers (incl. national web addresses of multinational companies)	45
Total Persons  (16 to 74 years old)	Net household monthly income : From 900 to less than 1,600	Sellers from other EU countries	18,5
Total Persons  (16 to 74 years old)	Net household monthly income : From 900 to less than 1,600	Sellers from the rest of the world	16
Total Persons  (16 to 74 years old)	Net household monthly income : From 900 to less than 1,600	Unknown country of origin of the sellers	7
Total Persons  (16 to 74 years old)	Net household monthly income : From 1,600 to less than 2,500	Total	6.866.735
Total Persons  (16 to 74 years old)	Net household monthly income : From 1,600 to less than 2,500	Domestic sellers (incl. national web addresses of multinational companies)	64
Total Persons  (16 to 74 years old)	Net household monthly income : From 1,600 to less than 2,500	Sellers from other EU countries	25,8
Total Persons  (16 to 74 years old)	Net household monthly income : From 1,600 to less than 2,500	Sellers from the rest of the world	21,2
Total Persons  (16 to 74 years old)	Net household monthly income : From 1,600 to less than 2,500	Unknown country of origin of the sellers	8,8
Total Persons  (16 to 74 years old)	Net household monthly income: 2,500 euros or more	Total	6.295.464
Total Persons  (16 to 74 years old)	Net household monthly income: 2,500 euros or more	Domestic sellers (incl. national web addresses of multinational companies)	77,9
Total Persons  (16 to 74 years old)	Net household monthly income: 2,500 euros or more	Sellers from other EU countries	35,2
Total Persons  (16 to 74 years old)	Net household monthly income: 2,500 euros or more	Sellers from the rest of the world	27
Total Persons  (16 to 74 years old)	Net household monthly income: 2,500 euros or more	Unknown country of origin of the sellers	13
Total Persons  (16 to 74 years old)	Net household monthly income DK/NA	Total	6.430.184
Total Persons  (16 to 74 years old)	Net household monthly income DK/NA	Domestic sellers (incl. national web addresses of multinational companies)	44,1
Total Persons  (16 to 74 years old)	Net household monthly income DK/NA	Sellers from other EU countries	19,5
Total Persons  (16 to 74 years old)	Net household monthly income DK/NA	Sellers from the rest of the world	16,2
Total Persons  (16 to 74 years old)	Net household monthly income DK/NA	Unknown country of origin of the sellers	6,2
Internet users in the last 12 months	Total Persons	Total	31.768.287
Internet users in the last 12 months	Total Persons	Domestic sellers (incl. national web addresses of multinational companies)	58
Internet users in the last 12 months	Total Persons	Sellers from other EU countries	24,4
Internet users in the last 12 months	Total Persons	Sellers from the rest of the world	20
Internet users in the last 12 months	Total Persons	Unknown country of origin of the sellers	8,7
Internet users in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Total	639.090
Internet users in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Domestic sellers (incl. national web addresses of multinational companies)	9,2
Internet users in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Sellers from other EU countries	3,4
Internet users in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Sellers from the rest of the world	4,3
Internet users in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Unknown country of origin of the sellers	1
Internet users in the last 12 months	Studies completed: Primary Education	Total	2.367.817
Internet users in the last 12 months	Studies completed: Primary Education	Domestic sellers (incl. national web addresses of multinational companies)	19,4
Internet users in the last 12 months	Studies completed: Primary Education	Sellers from other EU countries	7,4
Internet users in the last 12 months	Studies completed: Primary Education	Sellers from the rest of the world	6,2
Internet users in the last 12 months	Studies completed: Primary Education	Unknown country of origin of the sellers	3,7
Internet users in the last 12 months	Studies completed: First stage Secondary Education	Total	8.486.394
Internet users in the last 12 months	Studies completed: First stage Secondary Education	Domestic sellers (incl. national web addresses of multinational companies)	41,7
Internet users in the last 12 months	Studies completed: First stage Secondary Education	Sellers from other EU countries	14,3
Internet users in the last 12 months	Studies completed: First stage Secondary Education	Sellers from the rest of the world	13,3
Internet users in the last 12 months	Studies completed: First stage Secondary Education	Unknown country of origin of the sellers	7,2
Internet users in the last 12 months	Studies completed: Second stage Secondary Education	Total	8.241.138
Internet users in the last 12 months	Studies completed: Second stage Secondary Education	Domestic sellers (incl. national web addresses of multinational companies)	62,8
Internet users in the last 12 months	Studies completed: Second stage Secondary Education	Sellers from other EU countries	25,4
Internet users in the last 12 months	Studies completed: Second stage Secondary Education	Sellers from the rest of the world	22,7
Internet users in the last 12 months	Studies completed: Second stage Secondary Education	Unknown country of origin of the sellers	8,7
Internet users in the last 12 months	Studies completed: Advanced Vocational Education	Total	3.733.616
Internet users in the last 12 months	Studies completed: Advanced Vocational Education	Domestic sellers (incl. national web addresses of multinational companies)	71,4
Internet users in the last 12 months	Studies completed: Advanced Vocational Education	Sellers from other EU countries	32,2
Internet users in the last 12 months	Studies completed: Advanced Vocational Education	Sellers from the rest of the world	25,9
Internet users in the last 12 months	Studies completed: Advanced Vocational Education	Unknown country of origin of the sellers	9,6
Internet users in the last 12 months	Studies completed: University studies and similar	Total	3.693.367
Internet users in the last 12 months	Studies completed: University studies and similar	Domestic sellers (incl. national web addresses of multinational companies)	75,7
Internet users in the last 12 months	Studies completed: University studies and similar	Sellers from other EU countries	36
Internet users in the last 12 months	Studies completed: University studies and similar	Sellers from the rest of the world	26,4
Internet users in the last 12 months	Studies completed: University studies and similar	Unknown country of origin of the sellers	11
Internet users in the last 12 months	Studies completed: University studies, Master's and similar	Total	4.277.106
Internet users in the last 12 months	Studies completed: University studies, Master's and similar	Domestic sellers (incl. national web addresses of multinational companies)	81,2
Internet users in the last 12 months	Studies completed: University studies, Master's and similar	Sellers from other EU countries	36,6
Internet users in the last 12 months	Studies completed: University studies, Master's and similar	Sellers from the rest of the world	26,6
Internet users in the last 12 months	Studies completed: University studies, Master's and similar	Unknown country of origin of the sellers	13
Internet users in the last 12 months	Studies completed: University doctorate	Total	295.209
Internet users in the last 12 months	Studies completed: University doctorate	Domestic sellers (incl. national web addresses of multinational companies)	82,7
Internet users in the last 12 months	Studies completed: University doctorate	Sellers from other EU countries	51,6
Internet users in the last 12 months	Studies completed: University doctorate	Sellers from the rest of the world	28,8
Internet users in the last 12 months	Studies completed: University doctorate	Unknown country of origin of the sellers	14,2
Internet users in the last 12 months	Studies completed: Others	Total	34.550
Internet users in the last 12 months	Studies completed: Others	Domestic sellers (incl. national web addresses of multinational companies)	43,9
Internet users in the last 12 months	Studies completed: Others	Sellers from other EU countries	28,3
Internet users in the last 12 months	Studies completed: Others	Sellers from the rest of the world	6,5
Internet users in the last 12 months	Studies completed: Others	Unknown country of origin of the sellers	..
Internet users in the last 12 months	Employment situation: Employed economically active persons	Total	18.308.295
Internet users in the last 12 months	Employment situation: Employed economically active persons	Domestic sellers (incl. national web addresses of multinational companies)	67,1
Internet users in the last 12 months	Employment situation: Employed economically active persons	Sellers from other EU countries	29,6
Internet users in the last 12 months	Employment situation: Employed economically active persons	Sellers from the rest of the world	23,3
Internet users in the last 12 months	Employment situation: Employed economically active persons	Unknown country of origin of the sellers	10,1
Internet users in the last 12 months	Employment situation: Unemployed economically active persons	Total	3.956.230
Internet users in the last 12 months	Employment situation: Unemployed economically active persons	Domestic sellers (incl. national web addresses of multinational companies)	48,7
Internet users in the last 12 months	Employment situation: Unemployed economically active persons	Sellers from other EU countries	17,5
Internet users in the last 12 months	Employment situation: Unemployed economically active persons	Sellers from the rest of the world	17,3
Internet users in the last 12 months	Employment situation: Unemployed economically active persons	Unknown country of origin of the sellers	7
Internet users in the last 12 months	Employment situation: Inactive population: Students	Total	3.376.903
Internet users in the last 12 months	Employment situation: Inactive population: Students	Domestic sellers (incl. national web addresses of multinational companies)	64
Internet users in the last 12 months	Employment situation: Inactive population: Students	Sellers from other EU countries	27,1
Internet users in the last 12 months	Employment situation: Inactive population: Students	Sellers from the rest of the world	24,7
Internet users in the last 12 months	Employment situation: Inactive population: Students	Unknown country of origin of the sellers	9,4
Internet users in the last 12 months	Employment situation: Inactive population: Household chores	Total	1.638.266
Internet users in the last 12 months	Employment situation: Inactive population: Household chores	Domestic sellers (incl. national web addresses of multinational companies)	26,2
Internet users in the last 12 months	Employment situation: Inactive population: Household chores	Sellers from other EU countries	8
Internet users in the last 12 months	Employment situation: Inactive population: Household chores	Sellers from the rest of the world	7,6
Internet users in the last 12 months	Employment situation: Inactive population: Household chores	Unknown country of origin of the sellers	4,9
Internet users in the last 12 months	Employment situation: Inactive population: Pensioners	Total	3.699.229
Internet users in the last 12 months	Employment situation: Inactive population: Pensioners	Domestic sellers (incl. national web addresses of multinational companies)	32,9
Internet users in the last 12 months	Employment situation: Inactive population: Pensioners	Sellers from other EU countries	10,9
Internet users in the last 12 months	Employment situation: Inactive population: Pensioners	Sellers from the rest of the world	7,8
Internet users in the last 12 months	Employment situation: Inactive population: Pensioners	Unknown country of origin of the sellers	4,9
Internet users in the last 12 months	Employment situation: Other employment situation	Total	789.363
Internet users in the last 12 months	Employment situation: Other employment situation	Domestic sellers (incl. national web addresses of multinational companies)	50,6
Internet users in the last 12 months	Employment situation: Other employment situation	Sellers from other EU countries	24,4
Internet users in the last 12 months	Employment situation: Other employment situation	Sellers from the rest of the world	19,4
Internet users in the last 12 months	Employment situation: Other employment situation	Unknown country of origin of the sellers	8,6
Internet users in the last 12 months	Professional status (in main job): Worker employed by others	Total	15.415.475
Internet users in the last 12 months	Professional status (in main job): Worker employed by others	Domestic sellers (incl. national web addresses of multinational companies)	67,8
Internet users in the last 12 months	Professional status (in main job): Worker employed by others	Sellers from other EU countries	30
Internet users in the last 12 months	Professional status (in main job): Worker employed by others	Sellers from the rest of the world	23,8
Internet users in the last 12 months	Professional status (in main job): Worker employed by others	Unknown country of origin of the sellers	10,2
Internet users in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Total	2.892.821
Internet users in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Domestic sellers (incl. national web addresses of multinational companies)	63,5
Internet users in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Sellers from other EU countries	27,5
Internet users in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Sellers from the rest of the world	20,3
Internet users in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Unknown country of origin of the sellers	9,8
Internet users in the last 12 months	Main occupation: Manual	Total	5.449.187
Internet users in the last 12 months	Main occupation: Manual	Domestic sellers (incl. national web addresses of multinational companies)	49,9
Internet users in the last 12 months	Main occupation: Manual	Sellers from other EU countries	19,7
Internet users in the last 12 months	Main occupation: Manual	Sellers from the rest of the world	17
Internet users in the last 12 months	Main occupation: Manual	Unknown country of origin of the sellers	7,1
Internet users in the last 12 months	Main occupation: Non-manual	Total	12.859.109
Internet users in the last 12 months	Main occupation: Non-manual	Domestic sellers (incl. national web addresses of multinational companies)	74,4
Internet users in the last 12 months	Main occupation: Non-manual	Sellers from other EU countries	33,8
Internet users in the last 12 months	Main occupation: Non-manual	Sellers from the rest of the world	25,9
Internet users in the last 12 months	Main occupation: Non-manual	Unknown country of origin of the sellers	11,4
Internet users in the last 12 months	Main occupation: ICT workers	Total	705.752
Internet users in the last 12 months	Main occupation: ICT workers	Domestic sellers (incl. national web addresses of multinational companies)	93,6
Internet users in the last 12 months	Main occupation: ICT workers	Sellers from other EU countries	55,4
Internet users in the last 12 months	Main occupation: ICT workers	Sellers from the rest of the world	49,6
Internet users in the last 12 months	Main occupation: ICT workers	Unknown country of origin of the sellers	18,7
Internet users in the last 12 months	Main occupation: Other workers	Total	17.602.544
Internet users in the last 12 months	Main occupation: Other workers	Domestic sellers (incl. national web addresses of multinational companies)	66,1
Internet users in the last 12 months	Main occupation: Other workers	Sellers from other EU countries	28,6
Internet users in the last 12 months	Main occupation: Other workers	Sellers from the rest of the world	22,2
Internet users in the last 12 months	Main occupation: Other workers	Unknown country of origin of the sellers	9,8
Internet users in the last 12 months	Net household monthly income Less than 900 Euros	Total	3.999.580
Internet users in the last 12 months	Net household monthly income Less than 900 Euros	Domestic sellers (incl. national web addresses of multinational companies)	41
Internet users in the last 12 months	Net household monthly income Less than 900 Euros	Sellers from other EU countries	15,3
Internet users in the last 12 months	Net household monthly income Less than 900 Euros	Sellers from the rest of the world	12,4
Internet users in the last 12 months	Net household monthly income Less than 900 Euros	Unknown country of origin of the sellers	5,8
Internet users in the last 12 months	Net household monthly income : From 900 to less than 1,600	Total	9.169.515
Internet users in the last 12 months	Net household monthly income : From 900 to less than 1,600	Domestic sellers (incl. national web addresses of multinational companies)	50,7
Internet users in the last 12 months	Net household monthly income : From 900 to less than 1,600	Sellers from other EU countries	20,8
Internet users in the last 12 months	Net household monthly income : From 900 to less than 1,600	Sellers from the rest of the world	18
Internet users in the last 12 months	Net household monthly income : From 900 to less than 1,600	Unknown country of origin of the sellers	7,9
Internet users in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Total	6.562.534
Internet users in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Domestic sellers (incl. national web addresses of multinational companies)	66,9
Internet users in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Sellers from other EU countries	27
Internet users in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Sellers from the rest of the world	22,2
Internet users in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Unknown country of origin of the sellers	9,2
Internet users in the last 12 months	Net household monthly income: 2,500 euros or more	Total	6.182.917
Internet users in the last 12 months	Net household monthly income: 2,500 euros or more	Domestic sellers (incl. national web addresses of multinational companies)	79,4
Internet users in the last 12 months	Net household monthly income: 2,500 euros or more	Sellers from other EU countries	35,8
Internet users in the last 12 months	Net household monthly income: 2,500 euros or more	Sellers from the rest of the world	27,5
Internet users in the last 12 months	Net household monthly income: 2,500 euros or more	Unknown country of origin of the sellers	13,2
Internet users in the last 12 months	Net household monthly income DK/NA	Total	5.853.741
Internet users in the last 12 months	Net household monthly income DK/NA	Domestic sellers (incl. national web addresses of multinational companies)	48,5
Internet users in the last 12 months	Net household monthly income DK/NA	Sellers from other EU countries	21,4
Internet users in the last 12 months	Net household monthly income DK/NA	Sellers from the rest of the world	17,8
Internet users in the last 12 months	Net household monthly income DK/NA	Unknown country of origin of the sellers	6,8
Persons who have purchased via the Internet in the last 12 months	Total Persons	Total	20.252.814
Persons who have purchased via the Internet in the last 12 months	Total Persons	Domestic sellers (incl. national web addresses of multinational companies)	91
Persons who have purchased via the Internet in the last 12 months	Total Persons	Sellers from other EU countries	38,3
Persons who have purchased via the Internet in the last 12 months	Total Persons	Sellers from the rest of the world	31,3
Persons who have purchased via the Internet in the last 12 months	Total Persons	Unknown country of origin of the sellers	13,7
Persons who have purchased via the Internet in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Total	62.065
Persons who have purchased via the Internet in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Domestic sellers (incl. national web addresses of multinational companies)	94,3
Persons who have purchased via the Internet in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Sellers from other EU countries	35
Persons who have purchased via the Internet in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Sellers from the rest of the world	44,2
Persons who have purchased via the Internet in the last 12 months	Studies completed: Illiterate persons with unfinished primary education	Unknown country of origin of the sellers	9,9
Persons who have purchased via the Internet in the last 12 months	Studies completed: Primary Education	Total	580.897
Persons who have purchased via the Internet in the last 12 months	Studies completed: Primary Education	Domestic sellers (incl. national web addresses of multinational companies)	78,9
Persons who have purchased via the Internet in the last 12 months	Studies completed: Primary Education	Sellers from other EU countries	30,2
Persons who have purchased via the Internet in the last 12 months	Studies completed: Primary Education	Sellers from the rest of the world	25,2
Persons who have purchased via the Internet in the last 12 months	Studies completed: Primary Education	Unknown country of origin of the sellers	15,1
Persons who have purchased via the Internet in the last 12 months	Studies completed: First stage Secondary Education	Total	4.124.623
Persons who have purchased via the Internet in the last 12 months	Studies completed: First stage Secondary Education	Domestic sellers (incl. national web addresses of multinational companies)	85,7
Persons who have purchased via the Internet in the last 12 months	Studies completed: First stage Secondary Education	Sellers from other EU countries	29,4
Persons who have purchased via the Internet in the last 12 months	Studies completed: First stage Secondary Education	Sellers from the rest of the world	27,3
Persons who have purchased via the Internet in the last 12 months	Studies completed: First stage Secondary Education	Unknown country of origin of the sellers	14,7
Persons who have purchased via the Internet in the last 12 months	Studies completed: Second stage Secondary Education	Total	5.699.262
Persons who have purchased via the Internet in the last 12 months	Studies completed: Second stage Secondary Education	Domestic sellers (incl. national web addresses of multinational companies)	90,8
Persons who have purchased via the Internet in the last 12 months	Studies completed: Second stage Secondary Education	Sellers from other EU countries	36,8
Persons who have purchased via the Internet in the last 12 months	Studies completed: Second stage Secondary Education	Sellers from the rest of the world	32,9
Persons who have purchased via the Internet in the last 12 months	Studies completed: Second stage Secondary Education	Unknown country of origin of the sellers	12,5
Persons who have purchased via the Internet in the last 12 months	Studies completed: Advanced Vocational Education	Total	2.901.977
Persons who have purchased via the Internet in the last 12 months	Studies completed: Advanced Vocational Education	Domestic sellers (incl. national web addresses of multinational companies)	91,9
Persons who have purchased via the Internet in the last 12 months	Studies completed: Advanced Vocational Education	Sellers from other EU countries	41,4
Persons who have purchased via the Internet in the last 12 months	Studies completed: Advanced Vocational Education	Sellers from the rest of the world	33,4
Persons who have purchased via the Internet in the last 12 months	Studies completed: Advanced Vocational Education	Unknown country of origin of the sellers	12,4
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies and similar	Total	2.982.146
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies and similar	Domestic sellers (incl. national web addresses of multinational companies)	93,8
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies and similar	Sellers from other EU countries	44,5
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies and similar	Sellers from the rest of the world	32,7
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies and similar	Unknown country of origin of the sellers	13,7
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies, Master's and similar	Total	3.627.934
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies, Master's and similar	Domestic sellers (incl. national web addresses of multinational companies)	95,7
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies, Master's and similar	Sellers from other EU countries	43,1
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies, Master's and similar	Sellers from the rest of the world	31,4
Persons who have purchased via the Internet in the last 12 months	Studies completed: University studies, Master's and similar	Unknown country of origin of the sellers	15,3
Persons who have purchased via the Internet in the last 12 months	Studies completed: University doctorate	Total	257.416
Persons who have purchased via the Internet in the last 12 months	Studies completed: University doctorate	Domestic sellers (incl. national web addresses of multinational companies)	94,8
Persons who have purchased via the Internet in the last 12 months	Studies completed: University doctorate	Sellers from other EU countries	59,2
Persons who have purchased via the Internet in the last 12 months	Studies completed: University doctorate	Sellers from the rest of the world	33,1
Persons who have purchased via the Internet in the last 12 months	Studies completed: University doctorate	Unknown country of origin of the sellers	16,3
Persons who have purchased via the Internet in the last 12 months	Studies completed: Others	Total	16.495
Persons who have purchased via the Internet in the last 12 months	Studies completed: Others	Domestic sellers (incl. national web addresses of multinational companies)	91,9
Persons who have purchased via the Internet in the last 12 months	Studies completed: Others	Sellers from other EU countries	59,3
Persons who have purchased via the Internet in the last 12 months	Studies completed: Others	Sellers from the rest of the world	13,6
Persons who have purchased via the Internet in the last 12 months	Studies completed: Others	Unknown country of origin of the sellers	..
Persons who have purchased via the Internet in the last 12 months	Employment situation: Employed economically active persons	Total	13.225.404
Persons who have purchased via the Internet in the last 12 months	Employment situation: Employed economically active persons	Domestic sellers (incl. national web addresses of multinational companies)	92,9
Persons who have purchased via the Internet in the last 12 months	Employment situation: Employed economically active persons	Sellers from other EU countries	41
Persons who have purchased via the Internet in the last 12 months	Employment situation: Employed economically active persons	Sellers from the rest of the world	32,2
Persons who have purchased via the Internet in the last 12 months	Employment situation: Employed economically active persons	Unknown country of origin of the sellers	14
Persons who have purchased via the Internet in the last 12 months	Employment situation: Unemployed economically active persons	Total	2.262.496
Persons who have purchased via the Internet in the last 12 months	Employment situation: Unemployed economically active persons	Domestic sellers (incl. national web addresses of multinational companies)	85,2
Persons who have purchased via the Internet in the last 12 months	Employment situation: Unemployed economically active persons	Sellers from other EU countries	30,7
Persons who have purchased via the Internet in the last 12 months	Employment situation: Unemployed economically active persons	Sellers from the rest of the world	30,2
Persons who have purchased via the Internet in the last 12 months	Employment situation: Unemployed economically active persons	Unknown country of origin of the sellers	12,3
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Students	Total	2.481.942
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Students	Domestic sellers (incl. national web addresses of multinational companies)	87,1
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Students	Sellers from other EU countries	36,9
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Students	Sellers from the rest of the world	33,6
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Students	Unknown country of origin of the sellers	12,8
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Household chores	Total	494.191
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Household chores	Domestic sellers (incl. national web addresses of multinational companies)	86,8
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Household chores	Sellers from other EU countries	26,7
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Household chores	Sellers from the rest of the world	25,1
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Household chores	Unknown country of origin of the sellers	16,1
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Pensioners	Total	1.340.398
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Pensioners	Domestic sellers (incl. national web addresses of multinational companies)	90,8
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Pensioners	Sellers from other EU countries	30,1
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Pensioners	Sellers from the rest of the world	21,5
Persons who have purchased via the Internet in the last 12 months	Employment situation: Inactive population: Pensioners	Unknown country of origin of the sellers	13,6
Persons who have purchased via the Internet in the last 12 months	Employment situation: Other employment situation	Total	448.384
Persons who have purchased via the Internet in the last 12 months	Employment situation: Other employment situation	Domestic sellers (incl. national web addresses of multinational companies)	89
Persons who have purchased via the Internet in the last 12 months	Employment situation: Other employment situation	Sellers from other EU countries	43
Persons who have purchased via the Internet in the last 12 months	Employment situation: Other employment situation	Sellers from the rest of the world	34,1
Persons who have purchased via the Internet in the last 12 months	Employment situation: Other employment situation	Unknown country of origin of the sellers	15,2
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Worker employed by others	Total	11.261.066
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Worker employed by others	Domestic sellers (incl. national web addresses of multinational companies)	92,9
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Worker employed by others	Sellers from other EU countries	41,1
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Worker employed by others	Sellers from the rest of the world	32,6
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Worker employed by others	Unknown country of origin of the sellers	13,9
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Total	1.964.338
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Domestic sellers (incl. national web addresses of multinational companies)	93,5
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Sellers from other EU countries	40,6
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Sellers from the rest of the world	29,9
Persons who have purchased via the Internet in the last 12 months	Professional status (in main job): Self-employed or freelance workers	Unknown country of origin of the sellers	14,4
Persons who have purchased via the Internet in the last 12 months	Main occupation: Manual	Total	2.976.956
Persons who have purchased via the Internet in the last 12 months	Main occupation: Manual	Domestic sellers (incl. national web addresses of multinational companies)	91,3
Persons who have purchased via the Internet in the last 12 months	Main occupation: Manual	Sellers from other EU countries	36
Persons who have purchased via the Internet in the last 12 months	Main occupation: Manual	Sellers from the rest of the world	31,2
Persons who have purchased via the Internet in the last 12 months	Main occupation: Manual	Unknown country of origin of the sellers	12,9
Persons who have purchased via the Internet in the last 12 months	Main occupation: Non-manual	Total	10.248.448
Persons who have purchased via the Internet in the last 12 months	Main occupation: Non-manual	Domestic sellers (incl. national web addresses of multinational companies)	93,4
Persons who have purchased via the Internet in the last 12 months	Main occupation: Non-manual	Sellers from other EU countries	42,5
Persons who have purchased via the Internet in the last 12 months	Main occupation: Non-manual	Sellers from the rest of the world	32,5
Persons who have purchased via the Internet in the last 12 months	Main occupation: Non-manual	Unknown country of origin of the sellers	14,3
Persons who have purchased via the Internet in the last 12 months	Main occupation: ICT workers	Total	682.414
Persons who have purchased via the Internet in the last 12 months	Main occupation: ICT workers	Domestic sellers (incl. national web addresses of multinational companies)	96,8
Persons who have purchased via the Internet in the last 12 months	Main occupation: ICT workers	Sellers from other EU countries	57,3
Persons who have purchased via the Internet in the last 12 months	Main occupation: ICT workers	Sellers from the rest of the world	51,3
Persons who have purchased via the Internet in the last 12 months	Main occupation: ICT workers	Unknown country of origin of the sellers	19,3
Persons who have purchased via the Internet in the last 12 months	Main occupation: Other workers	Total	12.542.990
Persons who have purchased via the Internet in the last 12 months	Main occupation: Other workers	Domestic sellers (incl. national web addresses of multinational companies)	92,7
Persons who have purchased via the Internet in the last 12 months	Main occupation: Other workers	Sellers from other EU countries	40,1
Persons who have purchased via the Internet in the last 12 months	Main occupation: Other workers	Sellers from the rest of the world	31,2
Persons who have purchased via the Internet in the last 12 months	Main occupation: Other workers	Unknown country of origin of the sellers	13,7
Persons who have purchased via the Internet in the last 12 months	Net household monthly income Less than 900 Euros	Total	1.936.536
Persons who have purchased via the Internet in the last 12 months	Net household monthly income Less than 900 Euros	Domestic sellers (incl. national web addresses of multinational companies)	84,6
Persons who have purchased via the Internet in the last 12 months	Net household monthly income Less than 900 Euros	Sellers from other EU countries	31,5
Persons who have purchased via the Internet in the last 12 months	Net household monthly income Less than 900 Euros	Sellers from the rest of the world	25,7
Persons who have purchased via the Internet in the last 12 months	Net household monthly income Less than 900 Euros	Unknown country of origin of the sellers	12
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 900 to less than 1,600	Total	5.170.377
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 900 to less than 1,600	Domestic sellers (incl. national web addresses of multinational companies)	90
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 900 to less than 1,600	Sellers from other EU countries	36,9
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 900 to less than 1,600	Sellers from the rest of the world	32
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 900 to less than 1,600	Unknown country of origin of the sellers	14
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Total	4.705.523
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Domestic sellers (incl. national web addresses of multinational companies)	93,3
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Sellers from other EU countries	37,6
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Sellers from the rest of the world	30,9
Persons who have purchased via the Internet in the last 12 months	Net household monthly income : From 1,600 to less than 2,500	Unknown country of origin of the sellers	12,8
Persons who have purchased via the Internet in the last 12 months	Net household monthly income: 2,500 euros or more	Total	5.196.256
Persons who have purchased via the Internet in the last 12 months	Net household monthly income: 2,500 euros or more	Domestic sellers (incl. national web addresses of multinational companies)	94,4
Persons who have purchased via the Internet in the last 12 months	Net household monthly income: 2,500 euros or more	Sellers from other EU countries	42,6
Persons who have purchased via the Internet in the last 12 months	Net household monthly income: 2,500 euros or more	Sellers from the rest of the world	32,7
Persons who have purchased via the Internet in the last 12 months	Net household monthly income: 2,500 euros or more	Unknown country of origin of the sellers	15,8
Persons who have purchased via the Internet in the last 12 months	Net household monthly income DK/NA	Total	3.244.121
Persons who have purchased via the Internet in the last 12 months	Net household monthly income DK/NA	Domestic sellers (incl. national web addresses of multinational companies)	87,4
Persons who have purchased via the Internet in the last 12 months	Net household monthly income DK/NA	Sellers from other EU countries	38,7
Persons who have purchased via the Internet in the last 12 months	Net household monthly income DK/NA	Sellers from the rest of the world	32
Persons who have purchased via the Internet in the last 12 months	Net household monthly income DK/NA	Unknown country of origin of the sellers	12,3