Population class	National Total	Autonomous Communities and Cities	Reasons for not purchasing	Total
Total Persons  (16 to 74 years old)	National Total		Total	35,236,585
Total Persons  (16 to 74 years old)	National Total		Prefers to buy in person in a shop	32.1
Total Persons  (16 to 74 years old)	National Total		Difficulty placing orders	10.4
Total Persons  (16 to 74 years old)	National Total		Concern about shipping costs	10.0
Total Persons  (16 to 74 years old)	National Total		Concerns about receipt or delivery times	10.2
Total Persons  (16 to 74 years old)	National Total		Privacy concerns or payment security	18.0
Total Persons  (16 to 74 years old)	National Total		Lack of confidence in product returns, claims and compensation	17.1
Total Persons  (16 to 74 years old)	National Total		No need to buy in the last three months	4.1
Total Persons  (16 to 74 years old)	National Total		Other reasons	12.4
Total Persons  (16 to 74 years old)	National Total	01 Andalucía	Total	6,367,970
Total Persons  (16 to 74 years old)	National Total	01 Andalucía	Prefers to buy in person in a shop	31.0
Total Persons  (16 to 74 years old)	National Total	01 Andalucía	Difficulty placing orders	11.7
Total Persons  (16 to 74 years old)	National Total	01 Andalucía	Concern about shipping costs	9.8
Total Persons  (16 to 74 years old)	National Total	01 Andalucía	Concerns about receipt or delivery times	9.7
Total Persons  (16 to 74 years old)	National Total	01 Andalucía	Privacy concerns or payment security	18.1
Total Persons  (16 to 74 years old)	National Total	01 Andalucía	Lack of confidence in product returns, claims and compensation	17.3
Total Persons  (16 to 74 years old)	National Total	01 Andalucía	No need to buy in the last three months	5.2
Total Persons  (16 to 74 years old)	National Total	01 Andalucía	Other reasons	13.2
Total Persons  (16 to 74 years old)	National Total	02 Aragón	Total	958,307
Total Persons  (16 to 74 years old)	National Total	02 Aragón	Prefers to buy in person in a shop	34.2
Total Persons  (16 to 74 years old)	National Total	02 Aragón	Difficulty placing orders	11.4
Total Persons  (16 to 74 years old)	National Total	02 Aragón	Concern about shipping costs	10.4
Total Persons  (16 to 74 years old)	National Total	02 Aragón	Concerns about receipt or delivery times	9.8
Total Persons  (16 to 74 years old)	National Total	02 Aragón	Privacy concerns or payment security	17.4
Total Persons  (16 to 74 years old)	National Total	02 Aragón	Lack of confidence in product returns, claims and compensation	15.9
Total Persons  (16 to 74 years old)	National Total	02 Aragón	No need to buy in the last three months	5.4
Total Persons  (16 to 74 years old)	National Total	02 Aragón	Other reasons	11.3
Total Persons  (16 to 74 years old)	National Total	03 Asturias, Principado de	Total	756,307
Total Persons  (16 to 74 years old)	National Total	03 Asturias, Principado de	Prefers to buy in person in a shop	33.9
Total Persons  (16 to 74 years old)	National Total	03 Asturias, Principado de	Difficulty placing orders	10.5
Total Persons  (16 to 74 years old)	National Total	03 Asturias, Principado de	Concern about shipping costs	9.7
Total Persons  (16 to 74 years old)	National Total	03 Asturias, Principado de	Concerns about receipt or delivery times	8.3
Total Persons  (16 to 74 years old)	National Total	03 Asturias, Principado de	Privacy concerns or payment security	19.1
Total Persons  (16 to 74 years old)	National Total	03 Asturias, Principado de	Lack of confidence in product returns, claims and compensation	16.8
Total Persons  (16 to 74 years old)	National Total	03 Asturias, Principado de	No need to buy in the last three months	3.7
Total Persons  (16 to 74 years old)	National Total	03 Asturias, Principado de	Other reasons	10.4
Total Persons  (16 to 74 years old)	National Total	04 Balears, Illes	Total	933,756
Total Persons  (16 to 74 years old)	National Total	04 Balears, Illes	Prefers to buy in person in a shop	32.0
Total Persons  (16 to 74 years old)	National Total	04 Balears, Illes	Difficulty placing orders	9.4
Total Persons  (16 to 74 years old)	National Total	04 Balears, Illes	Concern about shipping costs	9.8
Total Persons  (16 to 74 years old)	National Total	04 Balears, Illes	Concerns about receipt or delivery times	8.5
Total Persons  (16 to 74 years old)	National Total	04 Balears, Illes	Privacy concerns or payment security	15.5
Total Persons  (16 to 74 years old)	National Total	04 Balears, Illes	Lack of confidence in product returns, claims and compensation	16.6
Total Persons  (16 to 74 years old)	National Total	04 Balears, Illes	No need to buy in the last three months	5.5
Total Persons  (16 to 74 years old)	National Total	04 Balears, Illes	Other reasons	12.5
Total Persons  (16 to 74 years old)	National Total	05 Canarias	Total	1,761,669
Total Persons  (16 to 74 years old)	National Total	05 Canarias	Prefers to buy in person in a shop	45.4
Total Persons  (16 to 74 years old)	National Total	05 Canarias	Difficulty placing orders	12.4
Total Persons  (16 to 74 years old)	National Total	05 Canarias	Concern about shipping costs	18.9
Total Persons  (16 to 74 years old)	National Total	05 Canarias	Concerns about receipt or delivery times	21.6
Total Persons  (16 to 74 years old)	National Total	05 Canarias	Privacy concerns or payment security	25.7
Total Persons  (16 to 74 years old)	National Total	05 Canarias	Lack of confidence in product returns, claims and compensation	28.2
Total Persons  (16 to 74 years old)	National Total	05 Canarias	No need to buy in the last three months	6.6
Total Persons  (16 to 74 years old)	National Total	05 Canarias	Other reasons	20.2
Total Persons  (16 to 74 years old)	National Total	06 Cantabria	Total	438,109
Total Persons  (16 to 74 years old)	National Total	06 Cantabria	Prefers to buy in person in a shop	32.4
Total Persons  (16 to 74 years old)	National Total	06 Cantabria	Difficulty placing orders	8.6
Total Persons  (16 to 74 years old)	National Total	06 Cantabria	Concern about shipping costs	5.9
Total Persons  (16 to 74 years old)	National Total	06 Cantabria	Concerns about receipt or delivery times	9.6
Total Persons  (16 to 74 years old)	National Total	06 Cantabria	Privacy concerns or payment security	15.4
Total Persons  (16 to 74 years old)	National Total	06 Cantabria	Lack of confidence in product returns, claims and compensation	14.3
Total Persons  (16 to 74 years old)	National Total	06 Cantabria	No need to buy in the last three months	2.3
Total Persons  (16 to 74 years old)	National Total	06 Cantabria	Other reasons	9.9
Total Persons  (16 to 74 years old)	National Total	07 Castilla y León	Total	1,733,373
Total Persons  (16 to 74 years old)	National Total	07 Castilla y León	Prefers to buy in person in a shop	32.1
Total Persons  (16 to 74 years old)	National Total	07 Castilla y León	Difficulty placing orders	11.9
Total Persons  (16 to 74 years old)	National Total	07 Castilla y León	Concern about shipping costs	10.9
Total Persons  (16 to 74 years old)	National Total	07 Castilla y León	Concerns about receipt or delivery times	8.8
Total Persons  (16 to 74 years old)	National Total	07 Castilla y León	Privacy concerns or payment security	18.3
Total Persons  (16 to 74 years old)	National Total	07 Castilla y León	Lack of confidence in product returns, claims and compensation	17.6
Total Persons  (16 to 74 years old)	National Total	07 Castilla y León	No need to buy in the last three months	2.9
Total Persons  (16 to 74 years old)	National Total	07 Castilla y León	Other reasons	12.3
Total Persons  (16 to 74 years old)	National Total	08 Castilla - La Mancha	Total	1,515,409
Total Persons  (16 to 74 years old)	National Total	08 Castilla - La Mancha	Prefers to buy in person in a shop	32.0
Total Persons  (16 to 74 years old)	National Total	08 Castilla - La Mancha	Difficulty placing orders	9.6
Total Persons  (16 to 74 years old)	National Total	08 Castilla - La Mancha	Concern about shipping costs	9.6
Total Persons  (16 to 74 years old)	National Total	08 Castilla - La Mancha	Concerns about receipt or delivery times	9.8
Total Persons  (16 to 74 years old)	National Total	08 Castilla - La Mancha	Privacy concerns or payment security	16.3
Total Persons  (16 to 74 years old)	National Total	08 Castilla - La Mancha	Lack of confidence in product returns, claims and compensation	16.9
Total Persons  (16 to 74 years old)	National Total	08 Castilla - La Mancha	No need to buy in the last three months	3.4
Total Persons  (16 to 74 years old)	National Total	08 Castilla - La Mancha	Other reasons	11.8
Total Persons  (16 to 74 years old)	National Total	09 Cataluña	Total	5,664,787
Total Persons  (16 to 74 years old)	National Total	09 Cataluña	Prefers to buy in person in a shop	30.7
Total Persons  (16 to 74 years old)	National Total	09 Cataluña	Difficulty placing orders	7.2
Total Persons  (16 to 74 years old)	National Total	09 Cataluña	Concern about shipping costs	8.3
Total Persons  (16 to 74 years old)	National Total	09 Cataluña	Concerns about receipt or delivery times	9.1
Total Persons  (16 to 74 years old)	National Total	09 Cataluña	Privacy concerns or payment security	15.1
Total Persons  (16 to 74 years old)	National Total	09 Cataluña	Lack of confidence in product returns, claims and compensation	14.2
Total Persons  (16 to 74 years old)	National Total	09 Cataluña	No need to buy in the last three months	3.0
Total Persons  (16 to 74 years old)	National Total	09 Cataluña	Other reasons	12.7
Total Persons  (16 to 74 years old)	National Total	10 Comunitat Valenciana	Total	3,772,180
Total Persons  (16 to 74 years old)	National Total	10 Comunitat Valenciana	Prefers to buy in person in a shop	32.6
Total Persons  (16 to 74 years old)	National Total	10 Comunitat Valenciana	Difficulty placing orders	12.5
Total Persons  (16 to 74 years old)	National Total	10 Comunitat Valenciana	Concern about shipping costs	9.9
Total Persons  (16 to 74 years old)	National Total	10 Comunitat Valenciana	Concerns about receipt or delivery times	9.5
Total Persons  (16 to 74 years old)	National Total	10 Comunitat Valenciana	Privacy concerns or payment security	19.9
Total Persons  (16 to 74 years old)	National Total	10 Comunitat Valenciana	Lack of confidence in product returns, claims and compensation	18.2
Total Persons  (16 to 74 years old)	National Total	10 Comunitat Valenciana	No need to buy in the last three months	4.1
Total Persons  (16 to 74 years old)	National Total	10 Comunitat Valenciana	Other reasons	11.4
Total Persons  (16 to 74 years old)	National Total	11 Extremadura	Total	784,284
Total Persons  (16 to 74 years old)	National Total	11 Extremadura	Prefers to buy in person in a shop	32.5
Total Persons  (16 to 74 years old)	National Total	11 Extremadura	Difficulty placing orders	13.1
Total Persons  (16 to 74 years old)	National Total	11 Extremadura	Concern about shipping costs	7.7
Total Persons  (16 to 74 years old)	National Total	11 Extremadura	Concerns about receipt or delivery times	9.1
Total Persons  (16 to 74 years old)	National Total	11 Extremadura	Privacy concerns or payment security	16.1
Total Persons  (16 to 74 years old)	National Total	11 Extremadura	Lack of confidence in product returns, claims and compensation	13.9
Total Persons  (16 to 74 years old)	National Total	11 Extremadura	No need to buy in the last three months	5.2
Total Persons  (16 to 74 years old)	National Total	11 Extremadura	Other reasons	11.8
Total Persons  (16 to 74 years old)	National Total	12 Galicia	Total	1,978,271
Total Persons  (16 to 74 years old)	National Total	12 Galicia	Prefers to buy in person in a shop	32.3
Total Persons  (16 to 74 years old)	National Total	12 Galicia	Difficulty placing orders	12.1
Total Persons  (16 to 74 years old)	National Total	12 Galicia	Concern about shipping costs	12.3
Total Persons  (16 to 74 years old)	National Total	12 Galicia	Concerns about receipt or delivery times	11.2
Total Persons  (16 to 74 years old)	National Total	12 Galicia	Privacy concerns or payment security	20.5
Total Persons  (16 to 74 years old)	National Total	12 Galicia	Lack of confidence in product returns, claims and compensation	20.3
Total Persons  (16 to 74 years old)	National Total	12 Galicia	No need to buy in the last three months	4.3
Total Persons  (16 to 74 years old)	National Total	12 Galicia	Other reasons	12.5
Total Persons  (16 to 74 years old)	National Total	13 Madrid, Comunidad de	Total	5,021,326
Total Persons  (16 to 74 years old)	National Total	13 Madrid, Comunidad de	Prefers to buy in person in a shop	28.6
Total Persons  (16 to 74 years old)	National Total	13 Madrid, Comunidad de	Difficulty placing orders	9.3
Total Persons  (16 to 74 years old)	National Total	13 Madrid, Comunidad de	Concern about shipping costs	9.2
Total Persons  (16 to 74 years old)	National Total	13 Madrid, Comunidad de	Concerns about receipt or delivery times	9.7
Total Persons  (16 to 74 years old)	National Total	13 Madrid, Comunidad de	Privacy concerns or payment security	18.0
Total Persons  (16 to 74 years old)	National Total	13 Madrid, Comunidad de	Lack of confidence in product returns, claims and compensation	15.0
Total Persons  (16 to 74 years old)	National Total	13 Madrid, Comunidad de	No need to buy in the last three months	3.5
Total Persons  (16 to 74 years old)	National Total	13 Madrid, Comunidad de	Other reasons	10.3
Total Persons  (16 to 74 years old)	National Total	14 Murcia, Región de	Total	1,125,484
Total Persons  (16 to 74 years old)	National Total	14 Murcia, Región de	Prefers to buy in person in a shop	34.3
Total Persons  (16 to 74 years old)	National Total	14 Murcia, Región de	Difficulty placing orders	11.6
Total Persons  (16 to 74 years old)	National Total	14 Murcia, Región de	Concern about shipping costs	12.0
Total Persons  (16 to 74 years old)	National Total	14 Murcia, Región de	Concerns about receipt or delivery times	12.3
Total Persons  (16 to 74 years old)	National Total	14 Murcia, Región de	Privacy concerns or payment security	20.5
Total Persons  (16 to 74 years old)	National Total	14 Murcia, Región de	Lack of confidence in product returns, claims and compensation	19.9
Total Persons  (16 to 74 years old)	National Total	14 Murcia, Región de	No need to buy in the last three months	3.4
Total Persons  (16 to 74 years old)	National Total	14 Murcia, Región de	Other reasons	11.9
Total Persons  (16 to 74 years old)	National Total	15 Navarra, Comunidad Foral de	Total	480,526
Total Persons  (16 to 74 years old)	National Total	15 Navarra, Comunidad Foral de	Prefers to buy in person in a shop	30.8
Total Persons  (16 to 74 years old)	National Total	15 Navarra, Comunidad Foral de	Difficulty placing orders	10.0
Total Persons  (16 to 74 years old)	National Total	15 Navarra, Comunidad Foral de	Concern about shipping costs	7.4
Total Persons  (16 to 74 years old)	National Total	15 Navarra, Comunidad Foral de	Concerns about receipt or delivery times	8.4
Total Persons  (16 to 74 years old)	National Total	15 Navarra, Comunidad Foral de	Privacy concerns or payment security	15.9
Total Persons  (16 to 74 years old)	National Total	15 Navarra, Comunidad Foral de	Lack of confidence in product returns, claims and compensation	15.7
Total Persons  (16 to 74 years old)	National Total	15 Navarra, Comunidad Foral de	No need to buy in the last three months	3.0
Total Persons  (16 to 74 years old)	National Total	15 Navarra, Comunidad Foral de	Other reasons	10.6
Total Persons  (16 to 74 years old)	National Total	16 País Vasco	Total	1,593,729
Total Persons  (16 to 74 years old)	National Total	16 País Vasco	Prefers to buy in person in a shop	32.1
Total Persons  (16 to 74 years old)	National Total	16 País Vasco	Difficulty placing orders	8.8
Total Persons  (16 to 74 years old)	National Total	16 País Vasco	Concern about shipping costs	8.1
Total Persons  (16 to 74 years old)	National Total	16 País Vasco	Concerns about receipt or delivery times	9.0
Total Persons  (16 to 74 years old)	National Total	16 País Vasco	Privacy concerns or payment security	15.2
Total Persons  (16 to 74 years old)	National Total	16 País Vasco	Lack of confidence in product returns, claims and compensation	15.4
Total Persons  (16 to 74 years old)	National Total	16 País Vasco	No need to buy in the last three months	2.7
Total Persons  (16 to 74 years old)	National Total	16 País Vasco	Other reasons	11.0
Total Persons  (16 to 74 years old)	National Total	17 Rioja, La	Total	231,821
Total Persons  (16 to 74 years old)	National Total	17 Rioja, La	Prefers to buy in person in a shop	34.5
Total Persons  (16 to 74 years old)	National Total	17 Rioja, La	Difficulty placing orders	9.5
Total Persons  (16 to 74 years old)	National Total	17 Rioja, La	Concern about shipping costs	11.2
Total Persons  (16 to 74 years old)	National Total	17 Rioja, La	Concerns about receipt or delivery times	9.9
Total Persons  (16 to 74 years old)	National Total	17 Rioja, La	Privacy concerns or payment security	20.0
Total Persons  (16 to 74 years old)	National Total	17 Rioja, La	Lack of confidence in product returns, claims and compensation	17.8
Total Persons  (16 to 74 years old)	National Total	17 Rioja, La	No need to buy in the last three months	4.4
Total Persons  (16 to 74 years old)	National Total	17 Rioja, La	Other reasons	15.5
Total Persons  (16 to 74 years old)	National Total	18 Ceuta	Total	58,829
Total Persons  (16 to 74 years old)	National Total	18 Ceuta	Prefers to buy in person in a shop	45.4
Total Persons  (16 to 74 years old)	National Total	18 Ceuta	Difficulty placing orders	11.5
Total Persons  (16 to 74 years old)	National Total	18 Ceuta	Concern about shipping costs	6.6
Total Persons  (16 to 74 years old)	National Total	18 Ceuta	Concerns about receipt or delivery times	22.7
Total Persons  (16 to 74 years old)	National Total	18 Ceuta	Privacy concerns or payment security	21.0
Total Persons  (16 to 74 years old)	National Total	18 Ceuta	Lack of confidence in product returns, claims and compensation	27.3
Total Persons  (16 to 74 years old)	National Total	18 Ceuta	No need to buy in the last three months	3.0
Total Persons  (16 to 74 years old)	National Total	18 Ceuta	Other reasons	15.5
Total Persons  (16 to 74 years old)	National Total	19 Melilla	Total	60,448
Total Persons  (16 to 74 years old)	National Total	19 Melilla	Prefers to buy in person in a shop	36.0
Total Persons  (16 to 74 years old)	National Total	19 Melilla	Difficulty placing orders	9.3
Total Persons  (16 to 74 years old)	National Total	19 Melilla	Concern about shipping costs	13.0
Total Persons  (16 to 74 years old)	National Total	19 Melilla	Concerns about receipt or delivery times	13.2
Total Persons  (16 to 74 years old)	National Total	19 Melilla	Privacy concerns or payment security	16.0
Total Persons  (16 to 74 years old)	National Total	19 Melilla	Lack of confidence in product returns, claims and compensation	18.3
Total Persons  (16 to 74 years old)	National Total	19 Melilla	No need to buy in the last three months	15.5
Total Persons  (16 to 74 years old)	National Total	19 Melilla	Other reasons	26.3
Internet users in the last 3 months	National Total		Total	33,086,280
Internet users in the last 3 months	National Total		Prefers to buy in person in a shop	34.2
Internet users in the last 3 months	National Total		Difficulty placing orders	11.1
Internet users in the last 3 months	National Total		Concern about shipping costs	10.7
Internet users in the last 3 months	National Total		Concerns about receipt or delivery times	10.9
Internet users in the last 3 months	National Total		Privacy concerns or payment security	19.2
Internet users in the last 3 months	National Total		Lack of confidence in product returns, claims and compensation	18.2
Internet users in the last 3 months	National Total		No need to buy in the last three months	4.3
Internet users in the last 3 months	National Total		Other reasons	13.2
Internet users in the last 3 months	National Total	01 Andalucía	Total	5,911,740
Internet users in the last 3 months	National Total	01 Andalucía	Prefers to buy in person in a shop	33.4
Internet users in the last 3 months	National Total	01 Andalucía	Difficulty placing orders	12.6
Internet users in the last 3 months	National Total	01 Andalucía	Concern about shipping costs	10.5
Internet users in the last 3 months	National Total	01 Andalucía	Concerns about receipt or delivery times	10.4
Internet users in the last 3 months	National Total	01 Andalucía	Privacy concerns or payment security	19.5
Internet users in the last 3 months	National Total	01 Andalucía	Lack of confidence in product returns, claims and compensation	18.7
Internet users in the last 3 months	National Total	01 Andalucía	No need to buy in the last three months	5.7
Internet users in the last 3 months	National Total	01 Andalucía	Other reasons	14.2
Internet users in the last 3 months	National Total	02 Aragón	Total	908,561
Internet users in the last 3 months	National Total	02 Aragón	Prefers to buy in person in a shop	36.0
Internet users in the last 3 months	National Total	02 Aragón	Difficulty placing orders	12.0
Internet users in the last 3 months	National Total	02 Aragón	Concern about shipping costs	10.9
Internet users in the last 3 months	National Total	02 Aragón	Concerns about receipt or delivery times	10.3
Internet users in the last 3 months	National Total	02 Aragón	Privacy concerns or payment security	18.4
Internet users in the last 3 months	National Total	02 Aragón	Lack of confidence in product returns, claims and compensation	16.8
Internet users in the last 3 months	National Total	02 Aragón	No need to buy in the last three months	5.7
Internet users in the last 3 months	National Total	02 Aragón	Other reasons	12.0
Internet users in the last 3 months	National Total	03 Asturias, Principado de	Total	700,125
Internet users in the last 3 months	National Total	03 Asturias, Principado de	Prefers to buy in person in a shop	36.7
Internet users in the last 3 months	National Total	03 Asturias, Principado de	Difficulty placing orders	11.3
Internet users in the last 3 months	National Total	03 Asturias, Principado de	Concern about shipping costs	10.5
Internet users in the last 3 months	National Total	03 Asturias, Principado de	Concerns about receipt or delivery times	9.0
Internet users in the last 3 months	National Total	03 Asturias, Principado de	Privacy concerns or payment security	20.7
Internet users in the last 3 months	National Total	03 Asturias, Principado de	Lack of confidence in product returns, claims and compensation	18.1
Internet users in the last 3 months	National Total	03 Asturias, Principado de	No need to buy in the last three months	3.9
Internet users in the last 3 months	National Total	03 Asturias, Principado de	Other reasons	11.2
Internet users in the last 3 months	National Total	04 Balears, Illes	Total	887,948
Internet users in the last 3 months	National Total	04 Balears, Illes	Prefers to buy in person in a shop	33.7
Internet users in the last 3 months	National Total	04 Balears, Illes	Difficulty placing orders	9.8
Internet users in the last 3 months	National Total	04 Balears, Illes	Concern about shipping costs	10.3
Internet users in the last 3 months	National Total	04 Balears, Illes	Concerns about receipt or delivery times	9.0
Internet users in the last 3 months	National Total	04 Balears, Illes	Privacy concerns or payment security	16.3
Internet users in the last 3 months	National Total	04 Balears, Illes	Lack of confidence in product returns, claims and compensation	17.5
Internet users in the last 3 months	National Total	04 Balears, Illes	No need to buy in the last three months	5.8
Internet users in the last 3 months	National Total	04 Balears, Illes	Other reasons	13.2
Internet users in the last 3 months	National Total	05 Canarias	Total	1,644,080
Internet users in the last 3 months	National Total	05 Canarias	Prefers to buy in person in a shop	48.7
Internet users in the last 3 months	National Total	05 Canarias	Difficulty placing orders	13.3
Internet users in the last 3 months	National Total	05 Canarias	Concern about shipping costs	20.2
Internet users in the last 3 months	National Total	05 Canarias	Concerns about receipt or delivery times	23.2
Internet users in the last 3 months	National Total	05 Canarias	Privacy concerns or payment security	27.6
Internet users in the last 3 months	National Total	05 Canarias	Lack of confidence in product returns, claims and compensation	30.2
Internet users in the last 3 months	National Total	05 Canarias	No need to buy in the last three months	7.0
Internet users in the last 3 months	National Total	05 Canarias	Other reasons	21.7
Internet users in the last 3 months	National Total	06 Cantabria	Total	405,096
Internet users in the last 3 months	National Total	06 Cantabria	Prefers to buy in person in a shop	35.0
Internet users in the last 3 months	National Total	06 Cantabria	Difficulty placing orders	9.3
Internet users in the last 3 months	National Total	06 Cantabria	Concern about shipping costs	6.4
Internet users in the last 3 months	National Total	06 Cantabria	Concerns about receipt or delivery times	10.4
Internet users in the last 3 months	National Total	06 Cantabria	Privacy concerns or payment security	16.6
Internet users in the last 3 months	National Total	06 Cantabria	Lack of confidence in product returns, claims and compensation	15.4
Internet users in the last 3 months	National Total	06 Cantabria	No need to buy in the last three months	2.5
Internet users in the last 3 months	National Total	06 Cantabria	Other reasons	10.7
Internet users in the last 3 months	National Total	07 Castilla y León	Total	1,607,471
Internet users in the last 3 months	National Total	07 Castilla y León	Prefers to buy in person in a shop	34.7
Internet users in the last 3 months	National Total	07 Castilla y León	Difficulty placing orders	12.8
Internet users in the last 3 months	National Total	07 Castilla y León	Concern about shipping costs	11.7
Internet users in the last 3 months	National Total	07 Castilla y León	Concerns about receipt or delivery times	9.5
Internet users in the last 3 months	National Total	07 Castilla y León	Privacy concerns or payment security	19.7
Internet users in the last 3 months	National Total	07 Castilla y León	Lack of confidence in product returns, claims and compensation	18.9
Internet users in the last 3 months	National Total	07 Castilla y León	No need to buy in the last three months	3.2
Internet users in the last 3 months	National Total	07 Castilla y León	Other reasons	13.3
Internet users in the last 3 months	National Total	08 Castilla - La Mancha	Total	1,395,239
Internet users in the last 3 months	National Total	08 Castilla - La Mancha	Prefers to buy in person in a shop	34.8
Internet users in the last 3 months	National Total	08 Castilla - La Mancha	Difficulty placing orders	10.4
Internet users in the last 3 months	National Total	08 Castilla - La Mancha	Concern about shipping costs	10.4
Internet users in the last 3 months	National Total	08 Castilla - La Mancha	Concerns about receipt or delivery times	10.6
Internet users in the last 3 months	National Total	08 Castilla - La Mancha	Privacy concerns or payment security	17.7
Internet users in the last 3 months	National Total	08 Castilla - La Mancha	Lack of confidence in product returns, claims and compensation	18.3
Internet users in the last 3 months	National Total	08 Castilla - La Mancha	No need to buy in the last three months	3.7
Internet users in the last 3 months	National Total	08 Castilla - La Mancha	Other reasons	12.8
Internet users in the last 3 months	National Total	09 Cataluña	Total	5,407,463
Internet users in the last 3 months	National Total	09 Cataluña	Prefers to buy in person in a shop	32.2
Internet users in the last 3 months	National Total	09 Cataluña	Difficulty placing orders	7.5
Internet users in the last 3 months	National Total	09 Cataluña	Concern about shipping costs	8.7
Internet users in the last 3 months	National Total	09 Cataluña	Concerns about receipt or delivery times	9.5
Internet users in the last 3 months	National Total	09 Cataluña	Privacy concerns or payment security	15.8
Internet users in the last 3 months	National Total	09 Cataluña	Lack of confidence in product returns, claims and compensation	14.9
Internet users in the last 3 months	National Total	09 Cataluña	No need to buy in the last three months	3.1
Internet users in the last 3 months	National Total	09 Cataluña	Other reasons	13.3
Internet users in the last 3 months	National Total	10 Comunitat Valenciana	Total	3,576,327
Internet users in the last 3 months	National Total	10 Comunitat Valenciana	Prefers to buy in person in a shop	34.3
Internet users in the last 3 months	National Total	10 Comunitat Valenciana	Difficulty placing orders	13.2
Internet users in the last 3 months	National Total	10 Comunitat Valenciana	Concern about shipping costs	10.4
Internet users in the last 3 months	National Total	10 Comunitat Valenciana	Concerns about receipt or delivery times	10.0
Internet users in the last 3 months	National Total	10 Comunitat Valenciana	Privacy concerns or payment security	21.0
Internet users in the last 3 months	National Total	10 Comunitat Valenciana	Lack of confidence in product returns, claims and compensation	19.2
Internet users in the last 3 months	National Total	10 Comunitat Valenciana	No need to buy in the last three months	4.3
Internet users in the last 3 months	National Total	10 Comunitat Valenciana	Other reasons	12.0
Internet users in the last 3 months	National Total	11 Extremadura	Total	712,541
Internet users in the last 3 months	National Total	11 Extremadura	Prefers to buy in person in a shop	35.7
Internet users in the last 3 months	National Total	11 Extremadura	Difficulty placing orders	14.4
Internet users in the last 3 months	National Total	11 Extremadura	Concern about shipping costs	8.5
Internet users in the last 3 months	National Total	11 Extremadura	Concerns about receipt or delivery times	10.0
Internet users in the last 3 months	National Total	11 Extremadura	Privacy concerns or payment security	17.8
Internet users in the last 3 months	National Total	11 Extremadura	Lack of confidence in product returns, claims and compensation	15.3
Internet users in the last 3 months	National Total	11 Extremadura	No need to buy in the last three months	5.8
Internet users in the last 3 months	National Total	11 Extremadura	Other reasons	13.0
Internet users in the last 3 months	National Total	12 Galicia	Total	1,783,720
Internet users in the last 3 months	National Total	12 Galicia	Prefers to buy in person in a shop	35.8
Internet users in the last 3 months	National Total	12 Galicia	Difficulty placing orders	13.4
Internet users in the last 3 months	National Total	12 Galicia	Concern about shipping costs	13.6
Internet users in the last 3 months	National Total	12 Galicia	Concerns about receipt or delivery times	12.4
Internet users in the last 3 months	National Total	12 Galicia	Privacy concerns or payment security	22.7
Internet users in the last 3 months	National Total	12 Galicia	Lack of confidence in product returns, claims and compensation	22.5
Internet users in the last 3 months	National Total	12 Galicia	No need to buy in the last three months	4.7
Internet users in the last 3 months	National Total	12 Galicia	Other reasons	13.9
Internet users in the last 3 months	National Total	13 Madrid, Comunidad de	Total	4,812,972
Internet users in the last 3 months	National Total	13 Madrid, Comunidad de	Prefers to buy in person in a shop	29.8
Internet users in the last 3 months	National Total	13 Madrid, Comunidad de	Difficulty placing orders	9.7
Internet users in the last 3 months	National Total	13 Madrid, Comunidad de	Concern about shipping costs	9.6
Internet users in the last 3 months	National Total	13 Madrid, Comunidad de	Concerns about receipt or delivery times	10.2
Internet users in the last 3 months	National Total	13 Madrid, Comunidad de	Privacy concerns or payment security	18.7
Internet users in the last 3 months	National Total	13 Madrid, Comunidad de	Lack of confidence in product returns, claims and compensation	15.7
Internet users in the last 3 months	National Total	13 Madrid, Comunidad de	No need to buy in the last three months	3.7
Internet users in the last 3 months	National Total	13 Madrid, Comunidad de	Other reasons	10.8
Internet users in the last 3 months	National Total	14 Murcia, Región de	Total	1,067,045
Internet users in the last 3 months	National Total	14 Murcia, Región de	Prefers to buy in person in a shop	36.2
Internet users in the last 3 months	National Total	14 Murcia, Región de	Difficulty placing orders	12.2
Internet users in the last 3 months	National Total	14 Murcia, Región de	Concern about shipping costs	12.7
Internet users in the last 3 months	National Total	14 Murcia, Región de	Concerns about receipt or delivery times	13.0
Internet users in the last 3 months	National Total	14 Murcia, Región de	Privacy concerns or payment security	21.6
Internet users in the last 3 months	National Total	14 Murcia, Región de	Lack of confidence in product returns, claims and compensation	21.0
Internet users in the last 3 months	National Total	14 Murcia, Región de	No need to buy in the last three months	3.6
Internet users in the last 3 months	National Total	14 Murcia, Región de	Other reasons	12.6
Internet users in the last 3 months	National Total	15 Navarra, Comunidad Foral de	Total	449,947
Internet users in the last 3 months	National Total	15 Navarra, Comunidad Foral de	Prefers to buy in person in a shop	32.9
Internet users in the last 3 months	National Total	15 Navarra, Comunidad Foral de	Difficulty placing orders	10.7
Internet users in the last 3 months	National Total	15 Navarra, Comunidad Foral de	Concern about shipping costs	7.9
Internet users in the last 3 months	National Total	15 Navarra, Comunidad Foral de	Concerns about receipt or delivery times	9.0
Internet users in the last 3 months	National Total	15 Navarra, Comunidad Foral de	Privacy concerns or payment security	17.0
Internet users in the last 3 months	National Total	15 Navarra, Comunidad Foral de	Lack of confidence in product returns, claims and compensation	16.8
Internet users in the last 3 months	National Total	15 Navarra, Comunidad Foral de	No need to buy in the last three months	3.2
Internet users in the last 3 months	National Total	15 Navarra, Comunidad Foral de	Other reasons	11.3
Internet users in the last 3 months	National Total	16 País Vasco	Total	1,487,472
Internet users in the last 3 months	National Total	16 País Vasco	Prefers to buy in person in a shop	34.4
Internet users in the last 3 months	National Total	16 País Vasco	Difficulty placing orders	9.5
Internet users in the last 3 months	National Total	16 País Vasco	Concern about shipping costs	8.7
Internet users in the last 3 months	National Total	16 País Vasco	Concerns about receipt or delivery times	9.7
Internet users in the last 3 months	National Total	16 País Vasco	Privacy concerns or payment security	16.3
Internet users in the last 3 months	National Total	16 País Vasco	Lack of confidence in product returns, claims and compensation	16.5
Internet users in the last 3 months	National Total	16 País Vasco	No need to buy in the last three months	2.9
Internet users in the last 3 months	National Total	16 País Vasco	Other reasons	11.7
Internet users in the last 3 months	National Total	17 Rioja, La	Total	214,370
Internet users in the last 3 months	National Total	17 Rioja, La	Prefers to buy in person in a shop	37.3
Internet users in the last 3 months	National Total	17 Rioja, La	Difficulty placing orders	10.3
Internet users in the last 3 months	National Total	17 Rioja, La	Concern about shipping costs	12.1
Internet users in the last 3 months	National Total	17 Rioja, La	Concerns about receipt or delivery times	10.7
Internet users in the last 3 months	National Total	17 Rioja, La	Privacy concerns or payment security	21.6
Internet users in the last 3 months	National Total	17 Rioja, La	Lack of confidence in product returns, claims and compensation	19.3
Internet users in the last 3 months	National Total	17 Rioja, La	No need to buy in the last three months	4.8
Internet users in the last 3 months	National Total	17 Rioja, La	Other reasons	16.7
Internet users in the last 3 months	National Total	18 Ceuta	Total	55,286
Internet users in the last 3 months	National Total	18 Ceuta	Prefers to buy in person in a shop	48.3
Internet users in the last 3 months	National Total	18 Ceuta	Difficulty placing orders	12.3
Internet users in the last 3 months	National Total	18 Ceuta	Concern about shipping costs	7.1
Internet users in the last 3 months	National Total	18 Ceuta	Concerns about receipt or delivery times	24.2
Internet users in the last 3 months	National Total	18 Ceuta	Privacy concerns or payment security	22.4
Internet users in the last 3 months	National Total	18 Ceuta	Lack of confidence in product returns, claims and compensation	29.1
Internet users in the last 3 months	National Total	18 Ceuta	No need to buy in the last three months	3.2
Internet users in the last 3 months	National Total	18 Ceuta	Other reasons	16.4
Internet users in the last 3 months	National Total	19 Melilla	Total	58,877
Internet users in the last 3 months	National Total	19 Melilla	Prefers to buy in person in a shop	36.9
Internet users in the last 3 months	National Total	19 Melilla	Difficulty placing orders	9.5
Internet users in the last 3 months	National Total	19 Melilla	Concern about shipping costs	13.4
Internet users in the last 3 months	National Total	19 Melilla	Concerns about receipt or delivery times	13.6
Internet users in the last 3 months	National Total	19 Melilla	Privacy concerns or payment security	16.4
Internet users in the last 3 months	National Total	19 Melilla	Lack of confidence in product returns, claims and compensation	18.7
Internet users in the last 3 months	National Total	19 Melilla	No need to buy in the last three months	15.9
Internet users in the last 3 months	National Total	19 Melilla	Other reasons	27.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total		Total	13,628,756
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total		Prefers to buy in person in a shop	83.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total		Difficulty placing orders	27.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total		Concern about shipping costs	25.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total		Concerns about receipt or delivery times	26.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total		Privacy concerns or payment security	46.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total		Lack of confidence in product returns, claims and compensation	44.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total		No need to buy in the last three months	10.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total		Other reasons	32.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	01 Andalucía	Total	2,528,197
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	01 Andalucía	Prefers to buy in person in a shop	78.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	01 Andalucía	Difficulty placing orders	29.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	01 Andalucía	Concern about shipping costs	24.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	01 Andalucía	Concerns about receipt or delivery times	24.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	01 Andalucía	Privacy concerns or payment security	45.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	01 Andalucía	Lack of confidence in product returns, claims and compensation	43.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	01 Andalucía	No need to buy in the last three months	13.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	01 Andalucía	Other reasons	33.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	02 Aragón	Total	373,473
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	02 Aragón	Prefers to buy in person in a shop	87.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	02 Aragón	Difficulty placing orders	29.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	02 Aragón	Concern about shipping costs	26.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	02 Aragón	Concerns about receipt or delivery times	25.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	02 Aragón	Privacy concerns or payment security	44.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	02 Aragón	Lack of confidence in product returns, claims and compensation	40.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	02 Aragón	No need to buy in the last three months	13.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	02 Aragón	Other reasons	29.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	03 Asturias, Principado de	Total	293,558
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	03 Asturias, Principado de	Prefers to buy in person in a shop	87.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	03 Asturias, Principado de	Difficulty placing orders	27.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	03 Asturias, Principado de	Concern about shipping costs	25.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	03 Asturias, Principado de	Concerns about receipt or delivery times	21.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	03 Asturias, Principado de	Privacy concerns or payment security	49.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	03 Asturias, Principado de	Lack of confidence in product returns, claims and compensation	43.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	03 Asturias, Principado de	No need to buy in the last three months	9.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	03 Asturias, Principado de	Other reasons	26.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	04 Balears, Illes	Total	370,544
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	04 Balears, Illes	Prefers to buy in person in a shop	80.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	04 Balears, Illes	Difficulty placing orders	23.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	04 Balears, Illes	Concern about shipping costs	24.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	04 Balears, Illes	Concerns about receipt or delivery times	21.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	04 Balears, Illes	Privacy concerns or payment security	39.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	04 Balears, Illes	Lack of confidence in product returns, claims and compensation	41.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	04 Balears, Illes	No need to buy in the last three months	14.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	04 Balears, Illes	Other reasons	31.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	05 Canarias	Total	1,001,295
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	05 Canarias	Prefers to buy in person in a shop	79.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	05 Canarias	Difficulty placing orders	21.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	05 Canarias	Concern about shipping costs	33.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	05 Canarias	Concerns about receipt or delivery times	38.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	05 Canarias	Privacy concerns or payment security	45.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	05 Canarias	Lack of confidence in product returns, claims and compensation	49.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	05 Canarias	No need to buy in the last three months	11.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	05 Canarias	Other reasons	35.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	06 Cantabria	Total	159,676
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	06 Cantabria	Prefers to buy in person in a shop	88.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	06 Cantabria	Difficulty placing orders	23.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	06 Cantabria	Concern about shipping costs	16.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	06 Cantabria	Concerns about receipt or delivery times	26.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	06 Cantabria	Privacy concerns or payment security	42.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	06 Cantabria	Lack of confidence in product returns, claims and compensation	39.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	06 Cantabria	No need to buy in the last three months	6.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	06 Cantabria	Other reasons	27.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	07 Castilla y León	Total	670,477
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	07 Castilla y León	Prefers to buy in person in a shop	83.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	07 Castilla y León	Difficulty placing orders	30.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	07 Castilla y León	Concern about shipping costs	28.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	07 Castilla y León	Concerns about receipt or delivery times	22.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	07 Castilla y León	Privacy concerns or payment security	47.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	07 Castilla y León	Lack of confidence in product returns, claims and compensation	45.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	07 Castilla y León	No need to buy in the last three months	7.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	07 Castilla y León	Other reasons	31.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	08 Castilla - La Mancha	Total	589,649
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	08 Castilla - La Mancha	Prefers to buy in person in a shop	82.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	08 Castilla - La Mancha	Difficulty placing orders	24.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	08 Castilla - La Mancha	Concern about shipping costs	24.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	08 Castilla - La Mancha	Concerns about receipt or delivery times	25.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	08 Castilla - La Mancha	Privacy concerns or payment security	42.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	08 Castilla - La Mancha	Lack of confidence in product returns, claims and compensation	43.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	08 Castilla - La Mancha	No need to buy in the last three months	8.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	08 Castilla - La Mancha	Other reasons	30.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	09 Cataluña	Total	2,026,542
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	09 Cataluña	Prefers to buy in person in a shop	85.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	09 Cataluña	Difficulty placing orders	20.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	09 Cataluña	Concern about shipping costs	23.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	09 Cataluña	Concerns about receipt or delivery times	25.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	09 Cataluña	Privacy concerns or payment security	42.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	09 Cataluña	Lack of confidence in product returns, claims and compensation	39.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	09 Cataluña	No need to buy in the last three months	8.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	09 Cataluña	Other reasons	35.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	10 Comunitat Valenciana	Total	1,473,149
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	10 Comunitat Valenciana	Prefers to buy in person in a shop	83.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	10 Comunitat Valenciana	Difficulty placing orders	32.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	10 Comunitat Valenciana	Concern about shipping costs	25.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	10 Comunitat Valenciana	Concerns about receipt or delivery times	24.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	10 Comunitat Valenciana	Privacy concerns or payment security	50.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	10 Comunitat Valenciana	Lack of confidence in product returns, claims and compensation	46.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	10 Comunitat Valenciana	No need to buy in the last three months	10.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	10 Comunitat Valenciana	Other reasons	29.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	11 Extremadura	Total	306,443
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	11 Extremadura	Prefers to buy in person in a shop	83.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	11 Extremadura	Difficulty placing orders	33.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	11 Extremadura	Concern about shipping costs	19.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	11 Extremadura	Concerns about receipt or delivery times	23.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	11 Extremadura	Privacy concerns or payment security	41.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	11 Extremadura	Lack of confidence in product returns, claims and compensation	35.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	11 Extremadura	No need to buy in the last three months	13.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	11 Extremadura	Other reasons	30.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	12 Galicia	Total	744,713
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	12 Galicia	Prefers to buy in person in a shop	85.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	12 Galicia	Difficulty placing orders	32.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	12 Galicia	Concern about shipping costs	32.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	12 Galicia	Concerns about receipt or delivery times	29.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	12 Galicia	Privacy concerns or payment security	54.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	12 Galicia	Lack of confidence in product returns, claims and compensation	53.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	12 Galicia	No need to buy in the last three months	11.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	12 Galicia	Other reasons	33.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	13 Madrid, Comunidad de	Total	1,717,962
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	13 Madrid, Comunidad de	Prefers to buy in person in a shop	83.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	13 Madrid, Comunidad de	Difficulty placing orders	27.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	13 Madrid, Comunidad de	Concern about shipping costs	26.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	13 Madrid, Comunidad de	Concerns about receipt or delivery times	28.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	13 Madrid, Comunidad de	Privacy concerns or payment security	52.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	13 Madrid, Comunidad de	Lack of confidence in product returns, claims and compensation	43.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	13 Madrid, Comunidad de	No need to buy in the last three months	10.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	13 Madrid, Comunidad de	Other reasons	30.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	14 Murcia, Región de	Total	468,808
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	14 Murcia, Región de	Prefers to buy in person in a shop	82.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	14 Murcia, Región de	Difficulty placing orders	27.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	14 Murcia, Región de	Concern about shipping costs	28.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	14 Murcia, Región de	Concerns about receipt or delivery times	29.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	14 Murcia, Región de	Privacy concerns or payment security	49.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	14 Murcia, Región de	Lack of confidence in product returns, claims and compensation	47.7
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	14 Murcia, Región de	No need to buy in the last three months	8.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	14 Murcia, Región de	Other reasons	28.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	15 Navarra, Comunidad Foral de	Total	175,930
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	15 Navarra, Comunidad Foral de	Prefers to buy in person in a shop	84.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	15 Navarra, Comunidad Foral de	Difficulty placing orders	27.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	15 Navarra, Comunidad Foral de	Concern about shipping costs	20.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	15 Navarra, Comunidad Foral de	Concerns about receipt or delivery times	22.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	15 Navarra, Comunidad Foral de	Privacy concerns or payment security	43.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	15 Navarra, Comunidad Foral de	Lack of confidence in product returns, claims and compensation	42.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	15 Navarra, Comunidad Foral de	No need to buy in the last three months	8.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	15 Navarra, Comunidad Foral de	Other reasons	28.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	16 País Vasco	Total	580,187
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	16 País Vasco	Prefers to buy in person in a shop	88.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	16 País Vasco	Difficulty placing orders	24.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	16 País Vasco	Concern about shipping costs	22.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	16 País Vasco	Concerns about receipt or delivery times	24.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	16 País Vasco	Privacy concerns or payment security	41.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	16 País Vasco	Lack of confidence in product returns, claims and compensation	42.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	16 País Vasco	No need to buy in the last three months	7.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	16 País Vasco	Other reasons	30.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	17 Rioja, La	Total	94,976
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	17 Rioja, La	Prefers to buy in person in a shop	84.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	17 Rioja, La	Difficulty placing orders	23.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	17 Rioja, La	Concern about shipping costs	27.3
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	17 Rioja, La	Concerns about receipt or delivery times	24.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	17 Rioja, La	Privacy concerns or payment security	48.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	17 Rioja, La	Lack of confidence in product returns, claims and compensation	43.5
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	17 Rioja, La	No need to buy in the last three months	10.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	17 Rioja, La	Other reasons	37.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	18 Ceuta	Total	27,876
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	18 Ceuta	Prefers to buy in person in a shop	95.8
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	18 Ceuta	Difficulty placing orders	24.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	18 Ceuta	Concern about shipping costs	14.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	18 Ceuta	Concerns about receipt or delivery times	48.0
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	18 Ceuta	Privacy concerns or payment security	44.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	18 Ceuta	Lack of confidence in product returns, claims and compensation	57.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	18 Ceuta	No need to buy in the last three months	6.4
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	18 Ceuta	Other reasons	32.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	19 Melilla	Total	25,299
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	19 Melilla	Prefers to buy in person in a shop	85.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	19 Melilla	Difficulty placing orders	22.1
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	19 Melilla	Concern about shipping costs	31.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	19 Melilla	Concerns about receipt or delivery times	31.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	19 Melilla	Privacy concerns or payment security	38.2
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	19 Melilla	Lack of confidence in product returns, claims and compensation	43.6
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	19 Melilla	No need to buy in the last three months	36.9
Internet users in the last 3 months who have not made a purchase over the Internet in the last three months	National Total	19 Melilla	Other reasons	62.7