Main variables	Total
C.1.A % of companies using enterprise resource planning (ERP) software (1)	14,52
C.1.B % of companies using customer relationship management (CRM) software (1)	9,85
C.1.C % of companies using business intelligence (BI) software (1)	4,06
C.2% of companies sharing data electronically with suppliers or customers within the supply chain (1)	15,88
C.3% of companies that sold access to their own data to third parties in 2025 (1)	0,24
C.4% of companies that, in 2025, purchased access to third-party data (1)	0,29
C.5% of companies that perform data analytics by their own employees (1)	6,93
C.6.A % of companies that perform analytics on transaction log data (2)	67,22
C.6.B % of companies that perform analytics on customer data (2)	55,27
C.6.C % of companies that perform analytics on social media data (2)	45,74
C.6.D % of companies performing analytics on web data (2)	30,04
C.6.E % of companies that perform analytics on location data from the use of handheld devices or vehicles (2)	19,04
C.6.F % of companies that perform analytics on data from smart devices or sensors (2)	7,88
C.6.G % of companies that perform analytics on open data from government authorities (2)	20,77
C.6.H % of companies that perform analytics on satellite data (2)	6,64
C.7% of companies for which another company or external organization performs data analytics (1)	6,31
C.8.A % of companies that do not perform data analytics because the costs seem too high (3)	48,74
C.8.B % of companies that do not perform data analytics due to lack of relevant expertise in the company (3)	54,23
C.8.C % of companies that do not perform data analytics due to complexity or incompatibility with existing equipment, software, or systems (3)	45,4
C.8.D % of companies that do not perform data analytics because it is not useful for the company (3)	62,14
C.8.E % of companies that do not perform data analytics due to difficulties with the availability or quality of the data needed (3)	39,2
C.8.F % of companies that do not perform data analytics due to lack of control over the data (3)	34,92
C.8.G % of companies that do not perform data analytics due to security concerns, such as data privacy and online threats (3)	44,25
C.8.H % of companies that do not perform data analytics due to ethical considerations associated with data analytics (3)	30,72
C.8.I % of companies that do not perform data analytics due to other reasons not mentioned above (3)	30,65