Main variables;Total
D.9 % of enterprises that pay to advertise on the Internet (1);9,87
D.10 Target advertising: % of enterprises that pay to advertise on the Internet using targeted advertising methods (1);9,02
D.10.A Target advertising: % of enterprises using targeted advertising based on website content or user keyword searches (3);65,86
D.10.B Target advertising: % of enterprises using targeted advertising based on tracking users' past activities or online profiles (3);26,57
D.10.C Target advertising: % of enterprises using targeted advertising based on the geolocation of Internet users (3);27,53
D.10.D Target advertising: % of enterprises using other methods of targeted advertising different from the above (3);53,29
D.11 % of enterprises that use electronic signatures in a communication sent from their company (1);48,63
D.11.1.A % of enterprises that use electronic signatures to interact with their customers and/or suppliers (2);14,23
D.11.1.B % of enterprises that use electronic signatures to interact with the Public Administration (2);98,26