Other uses of Internet

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    D.10 % of enterprises that pay to advertise on the Internet (1) D.11 Target advertising: % of enterprises that pay to advertise on the Internet using targeted advertising methods (1) D.11.A Target advertising: % of enterprises using targeted advertising based on website content or user keyword searches (3) D.11.B Target advertising: % of enterprises using targeted advertising based on tracking users' past activities or online profiles (3) D.11.C Target advertising: % of enterprises using targeted advertising based on the geolocation of Internet users (3) D.11.D Target advertising: % of enterprises using other methods of targeted advertising different from the above (3) D.12 % of enterprises that use electronic signatures in a communication sent from their company (1) D.12.1.A % of enterprises that use electronic signatures to interact with their customers and/or suppliers (2) D.12.1.B % of enterprises that use electronic signatures to interact with the Public Administration (2)

    Selected:9

    Total:9
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• Notes
  • 1) The codes at the beginning of each literal refer to the corresponding question of the questionnaire or the section from which they are taken
    2) main variables:
    (1) Percentage of total enterprises with an Internet connection
    (2) Percentage of the total number of enterprises that used digital signatures in a communication sent from their company
    (3) Percentage of total enterprises that used target advertising
    
    The symbol '..' means that the data are not published in compliance with statistical confidentiality
    The symbol '.' means that no information exists

• Source:National Statistics Institute